Digital Marketing Executive - Emiratization Job Snapshot - Role: Digital Marketing Executive - Emiratization - Location: Dubai, United Arab Emirates - Industry: Insurance - Function: Marketing - Experience: 0-1 years; fresh graduates are encouraged to apply - Job Type: Full Time - Work Arrangement: On-site
Position Overview
Orient Insurance PJSC, part of the Al-Futtaim Group, is seeking a creative and motivated Digital Marketing Executive to support its digital marketing activities in Dubai, United Arab Emirates. This opportunity is available to Emirati candidates with a UAE Family Book as part of the company 's Emiratization recruitment initiative. The role focuses on planning and executing digital campaigns, managing social media platforms, developing engaging content and promoting digital products and services. Working with internal teams and external agencies, the Digital Marketing Executive will help strengthen brand visibility, improve customer engagement and support business growth. This position is suitable for candidates beginning their careers in digital marketing, including fresh graduates who demonstrate creativity, strong communication skills and an interest in digital technologies and emerging marketing trends.
Job Details
- Country: United Arab Emirates
- City: Dubai
- Industry: Insurance
- Function: Marketing
- Salary: Not disclosed
- Gender: No Preference
- Candidate Nationality: United Arab Emirates
- Emirati with Family Book (Mandatory)
- Job Type: Full Time
- Work Arrangement: On-site
What You Will Do
- Digital Campaign Planning and Execution
- Support the development, implementation and optimization of digital marketing campaigns across relevant online channels.
- Assist in planning promotional activities that increase brand awareness, customer engagement and business visibility.
- Coordinate campaign activities to ensure marketing initiatives are delivered according to agreed objectives and timelines.
- Support the promotion of digital products, services and other brand-related initiatives.
- Contribute creative ideas for digital campaigns while maintaining a commercial and customer-focused approach.
- Social Media Management and Content Creation
- Manage and maintain company social media platforms with relevant, engaging and consistent content.
- Create, schedule and monitor social media posts to support ongoing marketing activities.
- Develop content ideas that reflect audience interests, brand messaging and campaign objectives.
- Assist in preparing digital creatives, marketing materials and promotional content.
- Monitor social media engagement and identify opportunities to improve content effectiveness.
- Ensure brand communication remains consistent across digital platforms.
- Digital Analytics and Performance Monitoring
- Track and evaluate digital campaign performance using appropriate analytics tools.
- Prepare reports on campaign results and relevant digital marketing performance indicators.
- Review audience engagement and campaign effectiveness to identify opportunities for improvement.
- Support campaign optimization through analytical findings and performance feedback.
- Monitor competitor activities, digital marketing developments and emerging technologies relevant to marketing initiatives.
- Marketing Coordination and Brand Communication
- Collaborate with internal stakeholders and external agencies to support the delivery of marketing objectives.
- Coordinate the preparation and execution of digital marketing materials and promotional activities.
- Maintain consistency in brand messaging across social media and other digital channels.
- Support communication between teams involved in digital campaigns and content development.
- Manage multiple assignments and deadlines while maintaining accuracy and quality in marketing deliverables.
Required Qualifications and Eligibility
- Emiratization Requirement
- Applicants must be Emirati nationals with a UAE Family Book.
- The Emiratization eligibility requirement is mandatory for this position.
- Educational Qualifications
- Bachelor 's degree in Marketing, Digital Marketing, Business Administration, Communications, Media Studies or a related discipline.
- Professional Experience
- 0-1 years of experience in digital marketing, social media management, marketing communications or a related field.
- Fresh graduates with a strong interest in digital marketing and relevant exposure to the field are encouraged to apply.
- Skills and Competencies
- Digital Marketing Knowledge
- Strong understanding of major social media platforms and digital marketing channels.
- Familiarity with digital campaign planning, execution and management.
- Good understanding of digital products and online customer engagement strategies.
- Ability to create relevant content and contribute ideas for promotional campaigns.
- Awareness of emerging digital marketing trends and technologies.
- Proficiency in Microsoft Office applications and digital marketing tools.
- Communication and Creativity
- Excellent written and verbal communication skills.
- Creative thinking and the ability to develop engaging digital content ideas.
- Understanding of social media audiences and effective engagement practices.
- Ability to communicate brand messages clearly and consistently.
- Commercial awareness combined with a customer-focused approach.
- Organization and Analytical Skills
- Strong organizational and project coordination capabilities.
- Ability to manage multiple priorities and meet deadlines under pressure.
- Analytical thinking and attention to detail when reviewing campaign results.
- Ability to work collaboratively with colleagues, stakeholders and external agencies.
- Willingness to learn new digital marketing techniques and apply feedback to improve performance.
What We Are Looking For
We are looking for an enthusiastic candidate who is interested in developing a career in digital marketing and contributing to the company's online marketing activities. The ideal applicant will demonstrate an active interest in social media, understand the importance of audience engagement and bring fresh ideas to digital content and promotional campaigns. A willingness to learn, collaborate with different teams and balance creativity with business objectives will be important for success in this role.
About Orient Insurance PJSC
Orient Insurance Company began operations in 1982 as part of the Al-Futtaim Group and has developed into one of the established participants in the UAE insurance market. The company has a paid-up capital of AED 500 million and maintains its head office in Dubai. Its branch network includes Jebel Ali, Abu Dhabi, Al Ain, Sharjah and Ras Al Khaimah in the United Arab Emirates, alongside operations in Muscat, Oman; Riyadh, Saudi Arabia; and Bahrain. As part of Al-Futtaim, Orient Insurance operates within a diversified regional business group established in the 1930s. Al-Futtaim has operations across more than 20 countries, employing over 40,000 people in sectors including automotive, financial services, real estate, retail and health. The Group continues to emphasize digital innovation, customer-focused services, sustainable growth and strategic partnerships across its businesses.
Job Requisition ID: 182375