CRM Optimisation Manager

Yello; Dubai; On-site; AED 280,000 - 460,000; Full time

Job summary

Yello is seeking a CRM Product Manager to spearhead a global rollout of HubSpot across an international network of schools. You will partner with senior leaders to define CRM priorities, own product decisions, and drive the requirements, roadmap, and governance with IT teams.

You will help establish a scalable, best-practice CRM operating model, promoting adoption and standardisation across regions in a dynamic, fast-moving environment.

Qualifications

• Experience as a CRM product manager or CRM manager.
• Strong hands-on HubSpot knowledge and ability to challenge technical teams.
• Demonstrated ability to manage multiple stakeholder groups and influence without authority.
• Experience leading CRM transformation or enterprise-wide change programmes across regions.

Responsibilities

• Lead global rollout and migration from Microsoft Dynamics CRM to HubSpot across international schools network.
• Partner with senior leaders across sales, admissions, parent experience, and integration functions to define CRM priorities and solutions.
• Own CRM product decisions, balancing business requirements, stakeholder expectations, and strategic objectives.
• Drive requirements gathering, roadmap planning, and delivery governance with technical/IT teams.
• Support development of a scalable global CRM operating model with best practices and process standardisation.

Skills

CRM Product Manager

HubSpot expertise

Stakeholder management

CRM transformation leadership

Tools

HubSpot

Job description

Our client is a highly regarded international education group with a significant global footprint and ambitious growth plans.

• Lead the global rollout and migration programme from Microsoft Dynamics CRM to HubSpot across an international network of schools.
• Partner with senior business leaders across sales, admissions, parent experience, and integration functions to define CRM priorities and solutions.
• Own CRM product decisions, balancing business requirements, stakeholder expectations, and strategic objectives.
• Drive requirements gathering, roadmap planning, and delivery governance while working closely with technical and IT teams.
• Support the development of a scalable global CRM operating model, helping establish best practice, adoption, and process standardisation.

• Proven experience as a CRM Product Manager, CRM Manager, or similar product-focused CRM role.
• Strong hands-on knowledge of HubSpot, with the ability to challenge technical teams and evaluate solutions effectively.
• Demonstrated experience managing complex stakeholder groups and influencing without direct authority.
• Experience leading CRM transformation, migration, or enterprise-wide change programmes, ideally involving multiple business units or regions.
• Commercially minded, self-driven, adaptable professional who thrives in fast-moving and evolving environments.