Brand Executive

Confidential Company; Dubai; On-site; AED 223,000 - 402,000; Full time

Job summary

Confidential Company in Dubai seeks a seasoned brand management professional to lead marketing initiatives for skin, hair, and nail products. You will drive campaigns, launches, and market expansion while ensuring premium in-store presentation and top-tier customer service.

The role targets strong strategic thinkers with 5+ years in brand marketing, a UAE driving license, and proven results in driving sales and customer value. A dynamic, cross-functional environment awaits.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Brand Management, or related field.
• 5+ years of brand management, product marketing, or strategic planning.
• Proven track record in executing marketing campaigns, product launches, and market expansion projects.
• Must have UAE Valid Driving License.

Responsibilities

• Engage customers confidently and provide expert consultation on Skin, Hair, Nail products.
• Demonstrate products, explain benefits, and drive sales conversion.
• Maintain premium brand display, hygiene, and visual standards.
• Upsell and cross-sell complementary beauty products.
• Build repeat customers through excellent service and follow-ups.

Skills

Brand strategy

Brand management

Market research

Data analysis

Budget management

Sales forecasting

Project management

Communication

Cross-functional collaboration

Customer insights

Education

Bachelor's degree in Marketing/Business

Tools

POS systems

Job description

Engage customers confidently and provide expert consultation on Skin, Hair, Nail products. Demonstrate products, explain benefits, and drive sales conversion. Achieve monthly showroom sales targets and increase average billing value. Upsell and cross-sell complementary beauty products. Maintain premium brand display, hygiene, and visual standards. Build repeat customers through excellent service and follow-ups.

Desired Candidate Profile

Qualification: Bachelor's degree in Marketing, Business Administration, Brand Management, or related field.

Experience: Minimum 5+ years of experience in brand management, product marketing, or strategic planning

Proven track record in executing marketing campaigns, product launches, and market expansion projects.

Must have UAE Valid Driving License.

Knowledge & skills:

Strong understanding of brand positioning, consumer behavior, and market dynamics.

Excellent skills in market research, data analysis, and competitor benchmarking.

Strong project management, planning, and organizational skills.

Skilled in financial oversight, budget management, and sales forecasting.

Strong interpersonal and communication skills to work across teams and with external partners.

Strategic thinker with the ability to execute detailed action plans under deadlines

Technical Skills:

Knowledge of nail care products, gel polish systems, and nail trends..

Basic understanding of POS (Point of Sales) billing knowledge and retail KPIs.

Key Performance Indicators (KPIs) -

• Monthly Sales Target Achievement %
• Customer Conversion Rate
• Average Bill Value (ABV)
• Repeat Customer Ratio
• Customer Satisfaction Score