Minara is a Dubai based distributor of premium AV, automation and control solutions, serving a growing network of dealers, integrators and consultants across the region. We represent leading international brands across smart home, Hi-Fi, high-end audio, custom installation (CI) and professional AV, including Basalte, Crestron, DALI, Bluesound Professional and more. Our Minara Experience Centre in Dubai is one of the region’s best environments for client demonstrations.
About the Role
We are expanding our team and looking for a B2B Sales & Business Development Executive to grow and manage our dealer, integrator and consultant channel across the UAE, GCC and wider MENA. You will own the complete customer relationship: opening new accounts, specifying and selling our brand portfolio, and nurturing existing partners to support their ongoing business with Minara. Your primary territory will be the UAE, with regular travel across the GCC and periodic travel to wider MENA markets.
Key Responsibilities
- Develop new dealer, integrator and consultant relationships across the region.
- Manage sales from first conversation through quotation and negotiation to closing the order.
- Own and grow an assigned portfolio of dealer and integrator accounts as their primary point of contact at Minara.
- Get our brands specified by consultants, architects, interior designers and developers, so that they are considered at the design stage of a project.
- Present and demonstrate products at the Minara Experience Centre and at customer sites.
- Represent Minara at trade shows, dealer events and training sessions.
- Work with our technical team on system design queries and after sales support.
- Deliver against monthly and quarterly revenue targets, maintaining an accurate pipeline and account records in the CRM, and providing regular forecasts, pipeline updates and market feedback to management.
Requirement
- An established network of AV integrators, consultants, developers or dealer accounts within the UAE and GCC. This is essential and a key differentiator for shortlisting.
- 2 to 5 years of experience in B2B sales, business development or account management in the AV or automation industry.
- Good knowledge of both the residential and professional markets.
- Sound technical understanding of automation, control systems, audio, video and networking.
- Clear and confident communication in English, both spoken and written. Arabic language skills are a strong advantage for the MENA territory.
- Ability to work independently, manage your own territory and use CRM tools for pipeline management.
- Based in Dubai or willing to relocate, with a valid UAE driving licence and willingness to travel regularly across the GCC and MENA.
Preferred Qualification
- Experience with KNX and with control platforms such as Basalte, Lutron, Crestron, Control4 or Savant.
- Knowledge of the main developers and current projects in the region.
- Degree in Business, Engineering, IT or a related field (or equivalent professional experience).
What We Offer
- A varied role across sales, business development and account management.
- Competitive base salary plus performance linked variable pay.
- A strong portfolio of respected international brands across residential and professional AV, with ongoing access to the Minara Experience Centre for client demonstrations.
- International brand training, OEM certifications through principal suppliers, and access to industry trade shows and dealer events.
- A career path to Senior or Regional Sales Manager as the business grows across the region.