B2B Events Marketing Leader

Salt Digital Recruitment; Dubai; On-site; AED 240,000 - 300,000; Full time

Job summary

Salt Digital Recruitment is seeking an experienced Head of Marketing in Dubai to lead the strategic marketing for a portfolio of large-scale exhibitions, conferences, and trade shows. The ideal candidate will have substantial B2B event marketing experience and a strong leadership capability.

Successful candidates will develop effective marketing strategies and integrated campaigns, mentor a marketing team, and analyze campaign performance to optimize results. A Bachelor's degree and at least two years in a marketing management position are essential.

Qualifications

• Experience in marketing management within B2B events or exhibitions.
• Strong understanding of modern marketing strategies.
• Proven ability to manage a marketing team.

Responsibilities

• Develop and execute comprehensive marketing strategies.
• Lead integrated marketing campaigns across channels.
• Track and analyze campaign performance for optimization.

Skills

B2B event marketing

Integrated marketing campaigns

Data-driven marketing

Audience acquisition

Leadership

Communication skills

Education

Bachelor's degree in Marketing, Business, Communications, or related discipline

Tools

CRM platforms

Marketing automation tools

Job description

Salt Digital Recruitment is seeking an experienced Head of Marketing in Dubai to lead the strategic marketing for a portfolio of large-scale exhibitions, conferences, and trade shows. The ideal candidate will have substantial B2B event marketing experience and a strong leadership capability.

Successful candidates will develop effective marketing strategies and integrated campaigns, mentor a marketing team, and analyze campaign performance to optimize results. A Bachelor's degree and at least two years in a marketing management position are essential.