Ad Operations Specialist

applydubaijob.com; Dubai; Remote; AED 312,000 - 331,000; Full time

Job summary

Playfly Sports is seeking an experienced Ad Operations Specialist to join its remote team in the United States. You will manage the execution, management, and optimization of digital advertising operations across Playfly’s portfolio, coordinating with sales, tech vendors, university partners, and internal departments.

The role focuses on campaign execution, advertising workflows, inventory strategy, reporting, and technology initiatives to improve performance and drive revenue growth.

Qualifications

• Bachelor’s degree preferred; 5+ years in digital advertising operations or ad tech.
• Strong knowledge of Google Ad Manager 360, ad serving, workflows, and metrics.
• Proficiency in Microsoft 365 apps, especially Excel, PowerPoint, Teams.
• Excellent organizational, analytical, and communication skills.

Responsibilities

• Manage digital advertising operations across partner sites and apps.
• Submit ad requests and verify assets, targeting, flight dates, and sponsorship data.
• Coordinate launches and revisions with internal teams and partners.
• Communicate with ad tech vendors and improve workflows.
• Monitor pacing, delivery, and performance; provide forecasts and recommendations.
• Develop reporting processes and best practices for scalable management.
• Analyze inventory usage and monetization opportunities.
• Prepare operational reports and business recommendations.

Skills

Digital advertising operations

Campaign management

Ad trafficking

Inventory reporting

Performance reporting

Education

Bachelor’s Degree in Digital Media or related discipline

Tools

Google Ad Manager 360

Job description

Job Title: Ad Operations Specialist

Company: Playfly Sports

Location: Remote, United States

Employment Type: Full Time

Salary: $85,000 – $90,000 per year

Candidate Prerequisites: 5+ Years Digital Advertising Operations | Google Ad Manager 360 | Campaign Management & Ad Trafficking | Inventory & Performance Reporting

Role Overview

Playfly Sports is seeking an experienced Ad Operations Specialist to join its remote team in the United States. This role will support the execution, management, and optimization of digital advertising operations across Playfly’s sports marketing and media portfolio.

The successful candidate will act as the operational connection between sales teams, technology vendors, university partners, and internal departments. This position will manage campaign execution, advertising workflows, inventory strategy, reporting, and technology initiatives to improve campaign performance and drive revenue growth.

Key Responsibilities

• Manage digital advertising operations across university and high school partner websites and mobile applications.
• Collect campaign requirements and submit digital advertising requests through campaign management platforms.
• Ensure creative assets, targeting details, flight dates, impression goals, and sponsorship information are accurate before campaign execution.
• Coordinate campaign launches, updates, revisions, and delivery priorities with internal teams and external partners.
• Manage communication with advertising technology vendors, resolve operational issues, and improve workflows.
• Monitor campaign pacing, delivery performance, and operational results.
• Provide inventory forecasts, campaign recommendations, and monetization guidance.
• Analyze inventory usage, fill rates, and advertising performance to improve revenue opportunities.
• Support website, mobile application, and advertising technology enhancements.
• Develop operational documentation, reporting processes, and best practices for scalable campaign management.
• Monitor digital advertising trends and recommend tools, workflows, and improvements.
• Prepare operational reports, campaign insights, and business recommendations.

Requirements & Qualifications

• Education & Experience: Bachelor’s Degree in Digital Media or a related discipline preferred; 5+ years of professional experience in digital advertising operations, ad trafficking, ad technology, or a related field.
• Technical Proficiency: Strong understanding of the digital advertising ecosystem, including Google Ad Manager 360, ad serving technologies, workflows, and performance metrics; knowledge of audience targeting and data-driven advertising strategies; proficiency in Microsoft 365 applications, especially Excel, PowerPoint, and Teams.
• Core Competencies: Strong organizational skills with the ability to manage multiple projects simultaneously; ability to analyze data, create reports, and communicate business insights effectively; excellent communication skills; strong attention to detail and commitment to delivering high-quality service.