Activation Engineer: Dynamic Content and Feeds

CSi - LANDMARK GROUP; Dubai; On-site; AED 300,000 - 540,000; Full time

Job summary

CSi - LANDMARK GROUP is seeking a technically minded campaign enablement specialist to build and operate the infrastructure that connects product, offer and content data to marketing activation channels. The role owns product and content feeds, catalog quality, dynamic-content rules, reusable templates and activation readiness.

It collaborates with CRM, Ecommerce, Creative, Merchandising, MarTech Operations and platform partners to enable accurate experiences at scale.

Qualifications

• 4-6+ years in MarTech, CRM operations, ecommerce operations, campaign enablement, product-feed management or a related field.
• Demonstrated experience with ecommerce catalogs, product/content feeds, dynamic content, campaign templates or personalisation workflows.
• Experience supporting multi-channel marketing execution and working across business, creative and technical teams.
• Retail, ecommerce, loyalty, multi-brand or multi-market experience is preferred.
• Bachelor’s degree in marketing technology, digital commerce, information systems, marketing, analytics or a related discipline, or equivalent practical experience.

Responsibilities

• Create a dependable activation layer between source product/content data and customer-facing marketing channels.
• Enable dynamic and personalised content through reusable rules, templates, taxonomies and feed standards.
• Reduce campaign lead time, rework and manual effort while protecting content accuracy and brand controls.
• Provide clear readiness checks, documentation and performance visibility for activation assets and feeds.
• Own the business and operational requirements for product, price, availability, offer and content feeds used by marketing channels.
• Define mandatory attributes, source ownership, refresh cadence, transformation rules, validation checks and failure handling.

Skills

Catalog concepts

Feed management

Dynamic content rules

QA processes

Data validation

Cross-functional collaboration

Education

Bachelor’s degree in marketing technology, digital commerce, information systems, marketing, analytics

Tools

Google Merchant feeds

APIs

JSON/XML/CSV

Job description

CSi - LANDMARK GROUP is seeking a technically minded campaign enablement specialist to build and operate the infrastructure that connects product, offer and content data to marketing activation channels. The role owns product and content feeds, catalog quality, dynamic-content rules, reusable templates and activation readiness.

It collaborates with CRM, Ecommerce, Creative, Merchandising, MarTech Operations and platform partners to enable accurate experiences at scale.