About the Role
Our client, a dynamic non-profit organization focused on advocating for vulnerable children's rights, is seeking a creative and strategic Social Media Manager - Non-profit to amplify their message and engage a wider audience. This role is crucial for developing and executing social media strategies across various platforms to raise awareness, drive engagement, and support fundraising efforts. The position offers a hybrid work arrangement, allowing for flexibility with a blend of remote work and essential on-site collaboration within the Soweto, Gauteng, ZA community and with the organizational team. The ideal candidate is a digital native with a passion for social causes, a knack for compelling storytelling, and a deep understanding of social media trends and best practices. You will be the voice of the organization online, building a strong community and fostering meaningful interactions.
Key Responsibilities
- Develop and implement comprehensive social media strategies aligned with organizational goals.
- Manage and create engaging content (text, image, video) for platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Monitor social media channels, respond to comments and messages, and foster community engagement.
- Analyze social media performance data and generate regular reports on key metrics.
- Stay up-to-date with the latest social media trends, tools, and best practices.
- Collaborate with program staff, communications teams, and leadership to ensure consistent messaging.
- Develop and manage social media advertising campaigns to reach target audiences.
- Identify and engage with influencers and key stakeholders in the digital space.
- Ensure brand consistency and adherence to organizational guidelines across all social media platforms.
- Assist in developing crisis communication plans for social media.
Requirements
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 3 years of proven experience managing social media for a brand or organization, preferably in the non-profit sector.
- Demonstrated success in developing and executing social media campaigns that drive engagement and achieve objectives.
- Excellent written and verbal communication skills, with a strong creative flair.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing is a plus.
- Understanding of SEO and web traffic metrics.
- Ability to work effectively in a hybrid environment, balancing remote tasks with required on-site presence in Soweto, Gauteng, ZA.
- Passion for children's rights and social justice.
- Adaptable and able to thrive in a fast-paced environment.
Benefits
- Competitive salary and benefits.
- Hybrid work model providing work-life balance.
- Opportunity to make a real difference in children's lives.
- Creative and collaborative work environment.
- Professional development and training opportunities.
- Networking opportunities within the non-profit sector.
- Convenient office location in Soweto.
- Contribution to a meaningful cause.