Social Media Manager

Placements24; Paarl; Híbrido; ZAR 360.000 - 540.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Hybrid work model

Performance-based bonuses

Professional development

Descripción de la vacante

Placements24 is seeking a creative and strategic Social Media Manager to lead engagement for clients in Paarl. You will develop and execute social media strategies across platforms to increase brand awareness, drive website traffic, and foster a vibrant online community.

You will collaborate with marketing and product teams, analyze performance, and adapt campaigns based on insights. The role blends content creation, community management, and analytics within a hybrid work setup in Paarl.

Formación

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Proven work experience as a Social Media Manager or similar role, with a strong portfolio.
• In-depth knowledge of major social media platforms and best practices.
• Experience with social media management tools and analytics platforms.
• Excellent copywriting, editing, and visual content creation skills.
• Strong understanding of digital marketing principles and community management strategies.

Responsabilidades

• Develop, implement, and manage social media strategies aligned with marketing goals.
• Create, curate, and schedule engaging content (text, images, video) for all social media channels.
• Monitor social media channels for industry trends, competitor activity, and relevant conversations.
• Engage with followers, respond to comments and messages promptly, and foster a positive community environment.
• Analyze social media metrics and report on campaign performance, providing insights for optimization.
• Collaborate with marketing, sales, and product teams to ensure brand consistency and integrated campaigns.

Conocimientos

Social media strategy

Content creation

Community management

Analytics

Copywriting

Educación

Bachelor's degree in Marketing/Communications

Herramientas

Hootsuite

Buffer

Sprout Social

Descripción del empleo

About the Role

Our client is looking for a creative and strategic Social Media Manager to lead their online community engagement efforts in Paarl. You will be responsible for developing and executing social media strategies across various platforms to increase brand awareness, drive website traffic, and foster customer engagement. This role requires a deep understanding of social media trends, content creation, community management, and performance analytics. You will be instrumental in shaping our client's online voice and building a strong, interactive presence.

Key Responsibilities

• Develop, implement, and manage social media strategies aligned with marketing goals.
• Create, curate, and schedule engaging content (text, images, video) for all social media channels.
• Monitor social media channels for industry trends, competitor activity, and relevant conversations.
• Engage with followers, respond to comments and messages promptly, and foster a positive community environment.
• Analyze social media metrics and report on campaign performance, providing insights for optimization.
• Collaborate with marketing, sales, and product teams to ensure brand consistency and integrated campaigns.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Proven work experience as a Social Media Manager or similar role, with a strong portfolio.
• In-depth knowledge of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and their respective best practices.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Excellent copywriting, editing, and visual content creation skills.
• Strong understanding of digital marketing principles and community management strategies.

Benefits

• Competitive annual salary and potential for performance-based bonuses.
• Opportunity to manage social media presence for diverse clients.
• Hybrid work model offering a blend of office and remote flexibility.
• Professional development opportunities and training in social media marketing.
• A dynamic and creative work culture in the heart of Paarl.