Senior Social Media & Content Creator

Placements24; Benoni; Hybrid; ZAR 300,000 - 540,000; Full time

Benefits offered by this job

Hybrid work model

Creative tools and resources

Professional development

Job summary

Placements24 in Benoni, Gauteng, is seeking a Senior Social Media & Content Creator to drive engaging content across platforms from a hybrid setup. You will craft written content, visuals, and videos, grow audiences, and align with marketing objectives.

The ideal candidate will have a strong portfolio, 4+ years in social media, and proficiency in Adobe Creative Suite and Canva. Collaboration with the marketing team is essential to ensure brand consistency.

Qualifications

• Bachelor's degree in marketing, communications, design, journalism, or related field.
• 4+ years in social media marketing and content creation with creative production focus.
• Proven ability to craft content across text, image, and video formats.
• Strong portfolio of social media campaigns and content creation.
• Proficiency with Adobe Creative Suite, Canva, and video editing software.
• Excellent copywriting and storytelling skills.
• Deep knowledge of major platforms and algorithms.
• Experience with social media management and analytics tools.
• Hybrid work suitability in Benoni.

Responsibilities

• Develop content calendar aligned with marketing objectives.
• Create and publish content across Instagram, Facebook, TikTok, LinkedIn, and Twitter.
• Produce visuals, short videos, and animations.
• Write copy for posts, blogs, and website.
• Monitor trends and identify content opportunities.
• Engage with followers and foster community growth.
• Analyze content performance and provide optimization insights.
• Collaborate with designers and marketers for brand consistency.
• Manage social media advertising content and targeting.
• Stay updated with platform updates and best practices.

Skills

Copywriting

Storytelling

Social media strategy

Audience growth

Content planning

Analytical thinking

Brand alignment

Education

Bachelor's degree in Marketing, Communications, Design, Journalism, or related field

Tools

Adobe Creative Suite

Canva

Premiere Pro

DaVinci Resolve

Analytics tools

Job description

About the Role

Our client is seeking a talented and experienced Senior Social Media & Content Creator for their operations in Benoni, Gauteng . This role adopts a hybrid work model, offering a balance between remote creative work and essential in-office collaboration. You will be responsible for developing and executing engaging content strategies across various social media platforms, significantly contributing to brand building and audience engagement. This includes crafting compelling written content, designing eye-catching visuals, and producing engaging video content. The ideal candidate possesses a strong portfolio showcasing creativity, a deep understanding of social media trends, and proven success in driving audience growth and engagement. You will work closely with the marketing team to ensure content aligns with brand messaging and marketing objectives.

Key Responsibilities

• Develop and implement a comprehensive social media content calendar aligned with marketing objectives.
• Create, edit, and publish high-quality, engaging content across platforms like Instagram, Facebook, TikTok, LinkedIn, and Twitter.
• Produce compelling visual assets, including graphics, short videos, and animations.
• Write engaging copy for social media posts, blog articles, and website content.
• Monitor social media trends and conversations to identify content opportunities.
• Engage with followers, respond to comments and messages, and foster community growth.
• Analyze content performance metrics and provide insights for optimization.
• Collaborate with designers, marketers, and other stakeholders to ensure content quality and brand consistency.
• Manage social media advertising content and targeting.
• Stay current with social media platform updates and best practices.

Requirements

• Bachelor's degree in Marketing, Communications, Design, Journalism, or a related field.
• Minimum of 4 years of experience in social media marketing and content creation, with a focus on creative production.
• Proven ability to create engaging content across various formats (text, image, video).
• Strong portfolio demonstrating successful social media campaigns and content creation.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva) and video editing software.
• Excellent copywriting and storytelling skills.
• In-depth knowledge of major social media platforms and their algorithms.
• Experience with social media management and analytics tools.
• Strong understanding of digital marketing principles.
• Excellent communication and collaboration skills, suitable for a hybrid work environment in Benoni .

Benefits

• An annual salary of ZAR .
• Hybrid work model offering flexibility and a collaborative office experience.
• Opportunity to creatively shape brand narratives and audience engagement.
• Professional development and continuous learning in the digital space.
• Work with a dynamic and innovative marketing team in Gauteng .
• Be part of a company that values creative expression and strategic growth.
• Access to modern creative tools and resources.