Senior Remote E-commerce Growth Marketing Specialist

Placements24; Cape Town; Hybrid; ZAR 420,000 - 660,000; Full time

Benefits offered by this job

Fully remote work arrangement

Competitive salary package

Professional development opportunities

Collaborative remote team environment

Job summary

WhatJobs Direct is seeking a Senior E-commerce Marketing Specialist to lead online campaigns and optimize customer engagement across e-commerce platforms and social channels. This fully remote role emphasizes driving sales, enhancing brand presence, and delivering data-driven results for a dynamic online retailer.

The ideal candidate will have a strong background in digital marketing, SEO/SEM, content marketing, and analytics, with a proven track record in e-commerce.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of experience in e-commerce marketing and social media management.
• Proven experience with Google Ads and Meta Ads Suite.
• Strong understanding of SEO, SEM, email marketing, and content marketing.
• Excellent analytical skills with Google Analytics and data tools.
• Portfolio of successful e-commerce marketing campaigns.

Responsibilities

• Develop and implement comprehensive e-commerce marketing strategies to drive traffic, conversions, and revenue.
• Manage and optimize paid advertising campaigns across Google Ads, Meta Ads Suite, and other channels.
• Conduct market research and competitive analysis to identify opportunities and trends.
• Create engaging content for social media, emails, and website pages.
• Analyze campaign data, generate reports, and provide actionable recommendations.

Skills

Digital marketing

Social media management

Copywriting

Data analysis

E-commerce marketing

Education

Bachelor's degree in Marketing/Business/Communications

Tools

Google Ads

Meta Ads Suite

Google Analytics

Shopify

WooCommerce

Job description

WhatJobs Direct is seeking a Senior E-commerce Marketing Specialist to lead online campaigns and optimize customer engagement across e-commerce platforms and social channels. This fully remote role emphasizes driving sales, enhancing brand presence, and delivering data-driven results for a dynamic online retailer.

The ideal candidate will have a strong background in digital marketing, SEO/SEM, content marketing, and analytics, with a proven track record in e-commerce.