Senior Programmatic Leader – Global Education Ads

Kayleigh Jade Herron; Johannesburg; On-site; ZAR 700,000 - 900,000; Full time

Job summary

Kayleigh Jade Herron is recruiting for a Senior Programmatic Specialist to build, manage and optimise programmatic advertising across diverse brands and international markets. You will own strategy, set up DSPs, develop audience/data strategy and drive performance across Africa and India.

The role requires 5–8 years hands-on programmatic experience, agency or trading desk background, and comfort working in a fast-paced, digitally-led environment. This is a full-time position in Johannesburg.

Qualifications

• 5–8 years of programmatic experience with hands-on DSP work.
• Agency or trading desk background.
• Experience in African markets is an advantage.

Responsibilities

• Set programmatic strategy.
• Set up and manage DSPs (DV360, The Trade Desk or StackAdapt).
• Develop audience and data strategy.
• Run display, video, connected TV, native and audio campaigns.
• Manage brand safety, viewability and ad fraud.
• Manage programmatic partners.
• Measure incrementality.
• Report performance across markets in Africa and India.

Skills

Programmatic advertising

DSP experience

Audience insights

Multi-market campaigns

Tools

DV360

The Trade Desk

StackAdapt

Job description

Kayleigh Jade Herron is recruiting for a Senior Programmatic Specialist to build, manage and optimise programmatic advertising across diverse brands and international markets. You will own strategy, set up DSPs, develop audience/data strategy and drive performance across Africa and India.

The role requires 5–8 years hands-on programmatic experience, agency or trading desk background, and comfort working in a fast-paced, digitally-led environment. This is a full-time position in Johannesburg.