Senior Product & Marketing Analytics Lead (Remote)

The Global Talent Co.; Johannesburg; Remote; ZAR 1,369,160 - 1,882,595; Full time

Job summary

A leading global talent firm is seeking a Senior Product Analyst to drive data-informed decisions that impact product growth and marketing ROI. You'll analyze complex datasets to optimize business performance, collaborating with product and marketing teams. Ideal candidates have over 7 years in analytics, strong statistical knowledge, and proficiency in SQL and Python. This remote role offers a chance to work with innovative companies and make a meaningful impact in a data-driven environment.

Qualifications

• Bachelor’s degree in a quantitative field; Master’s preferred.
• 7+ years of experience in product and/or marketing analytics.
• Strong understanding of hypothesis testing and regression analysis.
• Proficiency in SQL and experience with large datasets.
• Experience designing and interpreting experiments in marketing contexts.
• Excellent communication skills for non-technical stakeholders.

Responsibilities

• Analyze product usage and marketing campaign performance for growth.
• Collaborate with product managers to define metrics and design experiments.
• Develop dashboards and reports to track key performance indicators.
• Build and deploy data pipelines to automate reporting processes.
• Identify anomalies or trends affecting product and marketing outcomes.

Skills

Data-driven storytelling

Data analysis

Marketing effectiveness

Statistical concepts knowledge

SQL proficiency

Problem-solving skills

Communication skills

Education

Bachelor’s degree in Statistics, Mathematics, Economics, or Computer Science

Tools

Python

SQL

Tableau

AWS

Git

Job description

A leading global talent firm is seeking a Senior Product Analyst to drive data-informed decisions that impact product growth and marketing ROI. You'll analyze complex datasets to optimize business performance, collaborating with product and marketing teams. Ideal candidates have over 7 years in analytics, strong statistical knowledge, and proficiency in SQL and Python. This remote role offers a chance to work with innovative companies and make a meaningful impact in a data-driven environment.