Senior Manager, Customer Insights & Strategy

1001 Absa Bank; Sud Africa; In loco; ZAR 700.000 - 1.100.000; Tempo pieno

Descrizione del lavoro

Absa Bank is seeking a Customer Insights Lead to develop tactical strategies and delivery plans anchored in customer insight methodology. The role focuses on conducting in-depth market and customer research, producing actionable insight reports, and guiding governance and stakeholder engagement for data-driven decision making.

The position involves overseeing localized insight development, translating market potential into actionable business opportunities, and collaborating with

Competenze

• Bachelor’s Degrees and Advanced Diplomas in Business, Commerce or Management Studies are required.
• Strong ability to translate customer insights into actionable business recommendations.

Mansioni

• Create relevant and impactful customer insights and proactively research market trends.
• Develop recommendations based on market trends, competitor offerings and global best practices as it relates to customers, products and channels.
• Use data to prove or disprove customer hypotheses and produce insight reports from primary and secondary sources.
• Oversee development of market insights to drive value creation, decision making and customer management.
• Provide localized insight reports to cross-functional stakeholders including Channel, Operations and other BUs.
• Translate market potential into the internal customer base using qualitative and quantitative opportunity assessment.
• Formulate segmented fact bases and regional profiles influencing customer experience targets.
• Review Retail Customer MTP and ensure annual portfolio reviews covering margins, profitability, market share and brand value.
• Develop recommendations on strategic changes to position the business for growth.
• Ensure governance, control requirements and risk management processes are documented and followed.
• Engage with internal and external stakeholders, offering expert advice to senior management on key insights and analytics.

Conoscenze

Customer insights

Market research

Data analysis

Stakeholder mgmt

Formazione

Bachelor`s Degrees and Advanced Diplomas: Business, Commerce and Management Studies (Required)

Descrizione del lavoro

Absa Bank is seeking a Customer Insights Lead to develop tactical strategies and delivery plans anchored in customer insight methodology. The role focuses on conducting in-depth market and customer research, producing actionable insight reports, and guiding governance and stakeholder engagement for data-driven decision making.

The position involves overseeing localized insight development, translating market potential into actionable business opportunities, and collaborating with