E-commerce Social Media Manager

Placements24; George; Hybrid; ZAR 420,000 - 620,000; Full time

Benefits offered by this job

Medical aid

Retirement fund

Remote work

Generous annual leave

Job summary

Placements24 is seeking an experienced E-commerce Social Media Manager to lead our client’s online presence from a fully remote capacity across South Africa. You will develop and execute social media strategies to drive traffic, engagement, and sales for an ambitious e-commerce brand.

The role requires 4+ years in social media management, expertise in ads platforms like Facebook Ads Manager and TikTok Ads, strong content creation skills, and a data-driven approach to optimize campaigns and

Qualifications

• Minimum of 4 years of experience in social media management within an e-commerce context.
• Proven track record of developing and executing social media strategies that drive measurable business results.
• Expertise in social media advertising platforms (Facebook Ads Manager, TikTok Ads) and analytics tools.
• Excellent content creation skills, including copywriting, basic graphic design, and video editing capabilities.
• Strong understanding of e-commerce best practices and customer journey mapping.
• Ability to work independently and manage multiple projects in a remote environment.

Responsibilities

• Develop and execute a strategic social media marketing plan aligned with e-commerce goals and brand objectives.
• Create, curate, and manage engaging content for Instagram, Facebook, TikTok, and Pinterest.
• Build and foster an active online community, responding to comments and messages promptly.
• Plan, execute, and optimize paid social media advertising campaigns to drive traffic, conversions, and ROI.
• Monitor social media trends and competitor activities to identify opportunities and stay ahead.

Skills

Social media management

Copywriting

Video editing

Graphic design

Analytics

E-commerce knowledge

Tools

Facebook Ads Manager

TikTok Ads

Job description

About the Role

Our client is seeking an experienced and dynamic E-commerce Social Media Manager to lead their online presence from a fully remote capacity. This pivotal role involves crafting and executing innovative social media strategies that drive traffic, engagement, and sales for our client's e-commerce business. You will be responsible for managing all aspects of social media marketing, from content creation and community management to paid advertising and performance analysis. This is an exciting opportunity for a self-motivated individual to make a significant impact on our client's brand visibility and revenue, working from anywhere within South Africa. You'll collaborate with a distributed team of marketing professionals, contributing to a culture that fosters creativity and continuous improvement.

Key Responsibilities

• Develop and execute a strategic social media marketing plan aligned with e-commerce goals and brand objectives.
• Create, curate, and manage engaging, high-quality content (text, image, video) for all social media platforms, including Instagram, Facebook, TikTok, and Pinterest.
• Build and foster an active online community, responding to comments, messages, and engaging with followers in a timely and brand-appropriate manner.
• Plan, execute, and optimize paid social media advertising campaigns to drive traffic, conversions, and ROI.
• Monitor social media trends, platform updates, and competitor activities to identify new opportunities and stay ahead of the curve.
• Analyze social media metrics and report on key performance indicators (KPIs), providing insights and recommendations for strategy adjustments.

Requirements

• Minimum of 4 years of experience in social media management , specifically within an e-commerce context.
• Demonstrated success in developing and executing social media strategies that have driven measurable business results.
• Expertise in social media advertising platforms (e.g., Facebook Ads Manager, TikTok Ads) and analytics tools.
• Excellent content creation skills, including copywriting, basic graphic design, and video editing capabilities.
• Strong understanding of e-commerce best practices and customer journey mapping.
• Ability to work independently and manage multiple projects effectively in a remote environment.

Benefits

• Competitive salary package commensurate with experience.
• Full remote work flexibility, allowing you to work from any location.
• Comprehensive medical aid and retirement fund contributions.
• Generous annual leave allowance and study leave for professional development.
• Access to cutting-edge digital marketing tools and resources.