Senior Digital Marketing Strategist (Remote)

Placements24; Pietermaritzburg; Hybrid; ZAR 480,000 - 720,000; Full time

Benefits offered by this job

Fully remote work environment

Professional development

Training opportunities

Collaborative virtual team

Impactful campaigns

Job summary

WhatJobs Direct is seeking a Senior Digital Marketing Specialist to join our remote-first marketing team in South Africa. You will develop and execute innovative digital strategies to boost brand visibility, drive engagement, and meet key business objectives in a flexible virtual environment.

The ideal candidate has 5+ years of digital marketing experience, deep expertise in SEO, SEM, social media, content and email marketing, and a strong analytic mindset to translate data into action.

Qualifications

• 5+ years of digital marketing experience with successful campaigns.
• In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficient with analytics tools and data-driven strategies.
• Ability to work independently in a remote setting.

Responsibilities

• Develop and implement digital marketing strategies across channels.
• Manage paid campaigns on Google Ads, Facebook Ads, LinkedIn Ads.
• Conduct keyword research and apply SEO best practices.
• Create content for website, blog, social, and email newsletters.
• Analyze campaign performance and provide actionable insights.
• Monitor market trends and competitor activities.
• Collaborate with sales and product teams to align goals.
• Manage the marketing budget effectively.
• Stay up-to-date with digital marketing technologies and best practices.

Skills

Digital marketing

SEO

SEM

Content marketing

Email marketing

Analytics

A/B testing

Remote work

Campaign optimization

Education

Bachelor's degree in Marketing, Communications, Business, or related field

Tools

Google Analytics

Google Ads

Facebook Ads Manager

SEMrush

HubSpot

Job description

WhatJobs Direct is seeking a Senior Digital Marketing Specialist to join our remote-first marketing team in South Africa. You will develop and execute innovative digital strategies to boost brand visibility, drive engagement, and meet key business objectives in a flexible virtual environment.

The ideal candidate has 5+ years of digital marketing experience, deep expertise in SEO, SEM, social media, content and email marketing, and a strong analytic mindset to translate data into action.