Senior Design Lead: Brand & Campaigns Architect

Humankind Group; Stellenbosch; On-site; ZAR 900,000 - 1,300,000; Full time

Job summary

Humankind Group is seeking a Senior Design Lead in Stellenbosch to guide a creative team in crafting brand-aligned design concepts for marketing across products and campaigns. You’ll shape visual language, supervise design work, and drive cohesive ATL/BTL campaigns, ensuring brand consistency and strategic impact.

You will bring 6–7 years in advertising/communications, hands-on expertise with Adobe CC and Figma, and a track record of leading design teams, mentoring designers, and delivering

Qualifications

• 6-7 years' proven experience in an advertising and communications environment, with design expertise.
• Experience across brand, traditional and conceptual design.
• Proven experience delivering large, integrated campaigns.
• Hands-on experience with Adobe Creative Cloud and Figma.
• Proven experience leading a team, managing projects, and mentoring designers.
• Retail marketing and branding experience.
• Experience with design systems.
• Exposure to multiple brands and brand work.
• Experience in Art Direction.
• Ideation and prototyping.
• Presentation and virtual collaboration techniques.
• Experience working on multiple brands simultaneously.
• Leadership for projects in a high-performance team in a fast-paced environment.

Responsibilities

• Designing and developing concepts for Marketing and other departments in a visual language consistent with the brand
• Creating conceptual positioning, design and campaign elements for existing and new products launched to market
• Taking overall responsibility for the creative team where required
• Co-leading and coordinating the delivery of ATL and BTL campaign elements
• Acting as custodian of the brand from a visual communications design perspective, promoting consistency and advising on correct communications design usage to support business objectives

Skills

Attention to Detail

Communication Skills

Interpersonal & Relationship Mgmt

Presentation Skills

Problem-Solving

Leadership

Mentorship

Education

Tertiary qualification in Design

Post-graduate qualification in Design

Tools

Jira

Confluence

Adobe Creative Cloud

Figma

Microsoft Office

Job description

Humankind Group is seeking a Senior Design Lead in Stellenbosch to guide a creative team in crafting brand-aligned design concepts for marketing across products and campaigns. You’ll shape visual language, supervise design work, and drive cohesive ATL/BTL campaigns, ensuring brand consistency and strategic impact.

You will bring 6–7 years in advertising/communications, hands-on expertise with Adobe CC and Figma, and a track record of leading design teams, mentoring designers, and delivering