Senior Copywriter — Hybrid, High-Impact Campaigns

Placements24; Sandton; Hybrid; ZAR 450,000 - 750,000; Full time

Benefits offered by this job

Highly competitive salary

Hybrid work model

Professional growth

Creative campaigns

Collaborative agency culture

Standard company benefits

Job summary

Placements24 in Sandton, Gauteng, is seeking an experienced Senior Copywriter to lead creative storytelling across digital, print, and broadcast campaigns. You will craft compelling narratives, mentor junior writers, and ensure brand voice consistency.

This hybrid role blends collaborative office sessions in our South Africa office with remote work. You’ll work on high-profile accounts, translate client briefs into persuasive copy, and stay ahead of industry trends to elevate our clients’

Qualifications

• Extensive experience as a Copywriter or Senior Copywriter with a strong portfolio.
• Exceptional writing, editing, and proofreading skills with keen attention to detail.
• Able to translate client briefs into persuasive copy for multiple media.
• Experience working in a hybrid office environment.

Responsibilities

• Develop creative concepts and write compelling copy for advertising campaigns across digital, print, and broadcast media.
• Craft engaging content for websites, social media, email marketing, brochures, and presentations.
• Ensure all copy aligns with brand voice, style guides, and marketing objectives.
• Collaborate closely with art directors, designers, and account managers to develop integrated campaigns.
• Translate client briefs into creative and effective copy solutions.
• Proofread and edit copy for grammar, spelling, clarity, and accuracy.
• Conduct research on target audiences, markets, and competitors to inform copy strategy.
• Present and defend creative concepts and copy choices to clients and internal stakeholders.
• Mentor and guide junior copywriters and creative team members.
• Stay abreast of industry trends, advertising best practices, and cultural insights.

Skills

Copywriting

Editing

Brand voice

Brand strategy

Presentation skills

Time management

Education

Bachelor's degree in English/Journalism/Marketing/Communications

Tools

Microsoft Office

Job description

Placements24 in Sandton, Gauteng, is seeking an experienced Senior Copywriter to lead creative storytelling across digital, print, and broadcast campaigns. You will craft compelling narratives, mentor junior writers, and ensure brand voice consistency.

This hybrid role blends collaborative office sessions in our South Africa office with remote work. You’ll work on high-profile accounts, translate client briefs into persuasive copy, and stay ahead of industry trends to elevate our clients’