Senior Content Writer

Placements24; Pretoria; Hybrid; ZAR 480,000 - 720,000; Full time

Benefits offered by this job

Health insurance

Hybrid work arrangement

Professional development budget

Job summary

Placements24 in Pretoria is seeking a Senior Content Writer to lead engaging, SEO-optimized copy across website, blog posts, articles, social media, and marketing collateral. You will shape the content strategy and ensure consistency with the brand voice, collaborating with design and marketing teams.

The ideal candidate has 5+ years writing, editing, and proofreading experience, strong SEO and WordPress skills, and a proven portfolio.

Qualifications

• Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
• Minimum of 5 years of experience as a Content Writer or Copywriter.
• Exceptional writing, editing, and proofreading skills with a strong portfolio.
• Proficiency in SEO best practices and keyword research tools.
• Experience with CMS platforms like WordPress.
• Ability to work independently and collaboratively in a hybrid Pretoria setting.

Responsibilities

• Write clear, engaging copy for website pages, landing pages, product descriptions, and campaigns.
• Develop and manage a content calendar, producing regular blog posts, articles, and case studies.
• Optimize all content for search engines to improve rankings.
• Collaborate with designers and marketing specialists to create content assets.
• Edit and proofread content to ensure quality and consistency.
• Research industry topics to generate fresh ideas and ensure accuracy.

Skills

Strong writing ability

Editing & proofreading

SEO proficiency

WordPress CMS

Content strategy

Research skills

Collaboration

Education

Bachelor's degree in English/Journalism/Communications/Marketing

Tools

WordPress

Job description

About the Role

Our client is looking for a talented and versatile Senior Content Writer to join their marketing department in Pretoria . This role is responsible for creating high-quality, engaging, and SEO-optimized content across various platforms, including website copy, blog posts, articles, social media updates, and marketing collateral. You will play a key role in developing and executing the content strategy, ensuring that all content aligns with the brand voice and objectives. We seek a wordsmith with a proven ability to craft compelling narratives, a deep understanding of content marketing principles, and a knack for simplifying complex topics. This position offers the chance to significantly influence the company's voice and reach.

Key Responsibilities

• Write clear, concise, and engaging copy for website pages, landing pages, product descriptions, and marketing campaigns.
• Develop and manage a content calendar, producing regular blog posts, articles, and case studies.
• Optimize all content for search engines (SEO) to improve organic visibility and search rankings.
• Collaborate with designers and marketing specialists to create visually appealing and effective content assets.
• Edit and proofread content produced by other team members to ensure quality, consistency, and adherence to style guides.
• Conduct research on industry-related topics to generate fresh content ideas and ensure accuracy.

Requirements

• Bachelor's degree in English, Journalism, Communications, Marketing, or a related field.
• Minimum of 5 years of experience as a Content Writer, Copywriter, or similar role.
• Exceptional writing, editing, and proofreading skills with a strong portfolio of published work.
• Proficiency in SEO best practices and keyword research tools.
• Experience working with content management systems (CMS) like WordPress.
• Ability to work both independently and collaboratively in a hybrid setting in Pretoria .

Benefits

• Competitive salary package commensurate with experience.
• Flexible hybrid work arrangement .
• Comprehensive health insurance plan.
• Professional development opportunities and training budgets.A supportive and creative work culture focused on collaboration.