Remote E-commerce Social Media Strategist

Placements24; Sandton; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Potential bonuses

Fully remote position

Health/dental/vision insurance

Professional development budget

Collaborative virtual team

Job summary

Placements24 is seeking a forward-thinking, analytical Remote E-commerce Social Media Strategist to lead our social presence and engagement initiatives for an online retail operation. This fully remote role offers flexibility to work from anywhere while shaping the social media direction and contributing to sales growth.

You will develop and implement innovative strategies, translate data into actionable plans, and champion best practices within a distributed team to drive brand visibility and

Qualifications

• 4+ years of experience as a Social Media Strategist or similar role in ecommerce marketing.
• Proven track record of developing and executing social media strategies with measurable results.
• Expertise in social media analytics, reporting, and optimization techniques.
• Proficiency in copywriting and visual concept development for social content.
• Excellent analytical and communication skills, capable of working autonomously in a remote setting.

Responsibilities

• Design data-driven social media strategies for ecommerce, focusing on growth, engagement, and conversions.
• Analyze performance metrics to identify trends and optimization opportunities.
• Create content calendars and oversee platform-specific content (visual, written, video).
• Manage and optimize paid social campaigns to maximize reach, engagement, and ROI.
• Collaborate with marketing, product, and customer service to ensure cohesive brand voice.

Skills

Social media strategy

Data analytics

Content creation

Remote work

Education

Bachelor's degree in Marketing

Tools

Analytics tools

Job description

About the Role

Our client is seeking a forward-thinking and highly analytical Remote E-commerce Social Media Strategist to drive their online presence and engagement initiatives. This position is fully remote, offering the flexibility to work from anywhere while shaping the social media direction for our thriving e-commerce business. You will be responsible for developing and implementing innovative strategies that increase brand visibility, foster community interaction, and directly contribute to sales growth. The ideal candidate possesses a deep understanding of digital trends, a knack for creative storytelling, and the ability to translate complex data into actionable plans. Working independently and collaboratively with a distributed team, you will champion best practices and innovative approaches in the ever-evolving social media landscape, driving success for our online retail operations.

Key Responsibilities

• Design and implement data-driven social media strategies tailored for the e-commerce sector, focusing on audience growth, engagement, and conversion rates.


• Conduct in-depth analysis of social media performance metrics, identifying trends, insights, and opportunities for optimization and strategic adjustments.


• Develop content calendars and oversee the creation of compelling, platform-specific content (visual, written, video) to align with brand messaging and campaign goals.


• Manage and optimize paid social media advertising campaigns across various platforms to maximize reach, engagement, and ROI.


• Collaborate with marketing, product, and customer service teams to ensure a cohesive brand voice and customer experience across all digital touchpoints.


• Stay abreast of emerging social media platforms, technologies, and consumer behavior trends to ensure our strategies remain innovative and effective.

Requirements

• Proven experience (4+ years) as a Social Media Strategist or similar role, with a strong background in e-commerce marketing.


• Demonstrated success in developing and executing social media strategies that yield measurable business results.


• Expertise in social media analytics tools, reporting, and campaign optimization techniques.


• Proficiency in content creation, including copywriting and visual concept development.


• Excellent analytical, problem-solving, and communication skills, with the ability to work autonomously in a remote setting.


• Bachelor's degree in Marketing, Digital Media, Communications, or a related field.

Benefits

• Highly competitive annual salary and potential for performance-based bonuses.


• Fully remote position, offering maximum flexibility and work-life balance.


• Comprehensive health, dental, and vision insurance.


• Generous budget for professional development, training, and conferences.


• A supportive, collaborative, and innovative virtual team environment focused on achieving e-commerce success.