Remote Social Media Strategist

Placements24; Richards Bay; Hybrid; ZAR 360,000 - 600,000; Full time

Benefits offered by this job

Fully remote work

Health benefits

Professional growth

Flexible schedule

Job summary

Placements24 is seeking a highly skilled Remote Social Media Strategist to lead digital engagement from anywhere in South Africa. You will develop data-driven strategies to grow audiences, boost engagement, and support marketing goals.

You will manage content calendars, analyze performance data, and collaborate with marketing, sales, and product teams to ensure brand consistency. A forward-thinking professional with expertise across major platforms will thrive in this remote-first role.

Qualifications

• Extensive experience in building data-driven social media strategies.
• Proven ability to grow followings and engagement across major platforms.
• Exceptional content creation and copywriting skills with a strong portfolio.
• Proficient in social media management tools and analytics platforms.
• Strong understanding of SEO for social content optimization.
• Excellent remote collaboration, communication, and project management.

Responsibilities

• Develop and execute data-driven social media strategy across platforms.
• Create, curate, and manage engaging content tailored for each platform.
• Monitor trends and competitors; provide insights and recommendations.
• Build online communities; engage followers and respond to inquiries.
• Analyze performance metrics; generate reports to optimize campaigns.
• Collaborate remotely with marketing, sales and product teams.

Skills

Strategy development

Content creation

Social platforms optimization

Analytics & reporting

Remote collaboration

Tools

Hootsuite

Buffer

Sprout Social

Google Analytics

Job description

About the Role

Our client is seeking a highly skilled and creative Remote Social Media Strategist to lead their digital engagement efforts from anywhere in South Africa. This position is responsible for developing and implementing innovative social media strategies that align with brand objectives, drive audience engagement, and support overall marketing goals. As a remote-first role, you will leverage your expertise to build and nurture online communities, manage content calendars, and analyze performance data to continuously refine the social media approach. The ideal candidate is a forward-thinking professional with a deep understanding of platform algorithms and emerging social trends, passionate about crafting compelling digital narratives.

Key Responsibilities

• Develop and execute a comprehensive, data-driven social media strategy across all relevant platforms.
• Create, curate, and manage engaging and high-quality content, including written posts, visuals, and video, tailored for each platform.
• Monitor social media trends, conversations, and competitor activities, providing insights and recommendations for adaptation.
• Build and foster online communities, actively engaging with followers and responding to inquiries and comments in a timely and brand-appropriate manner.
• Analyze social media performance metrics, generating detailed reports and using insights to optimize strategies and campaign effectiveness.
• Collaborate remotely with cross-functional teams, including marketing, sales, and product development, to ensure brand consistency and integrated campaign efforts.

Requirements

• Extensive experience in social media strategy development and execution, preferably in an e-commerce or related digital field.
• Demonstrated success in growing social media followings and engagement metrics across platforms like Instagram, Facebook, Twitter, LinkedIn, and TikTok.
• Exceptional content creation and copywriting skills, with a strong portfolio of successful social media campaigns.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, native platform insights).
• Strong understanding of SEO principles as they apply to social media content optimization.
• Excellent remote collaboration, communication, and project management skills.

Benefits

• Highly competitive salary commensurate with experience.
• Fully remote work arrangement offering exceptional flexibility and work-life balance.
• Opportunities for professional growth and continuous learning in the digital space.
• Comprehensive health and wellness benefits.
• A dynamic and supportive remote team culture.