Remote Senior Real Estate Marketing Specialist

Placements24

Vereeniging

Hybrid

ZAR 600,000 - 900,000

Full time

4 days ago

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Benefits offered by this job

Competitive salary

Bonuses

Health insurance

Paid time off

Retirement plan

Professional development

Flexible schedule

Tools access

Job summary

Placements24 is seeking a Senior Real Estate Marketing Specialist for a fully remote role focused on Vereeniging, Gauteng, ZA. You will develop and execute strategic marketing plans for new and existing developments, driving lead generation and supporting sales with digital campaigns.

The ideal candidate has 5+ years in real estate marketing, strong SEO/SEM, content creation, analytics, and CRM proficiency.

Qualifications

Bachelor's degree in Marketing, Communications or related field.
5+ years of real estate marketing experience.
Proven track record in digital marketing campaigns.
Strong knowledge of SEO, SEM, social media, and email marketing tools.
Excellent content creation and copywriting skills.
Proficiency in marketing analytics tools (e.g., Google Analytics) and CRM software.
Ability to work independently and manage multiple remote projects.
Understanding of Vereeniging, Gauteng real estate market.

Responsibilities

Develop and implement marketing plans for new and existing developments.
Manage all aspects of digital marketing (SEO, SEM, social media, email, content).
Create marketing collateral (brochures, website content, virtual tours, video presentations).
Analyze market trends and competitor activities to inform strategy.
Oversee online presence and brand consistency across channels.
Track ROI and optimize campaigns based on performance.
Collaborate with sales to develop lead generation and nurture campaigns.
Oversee production of photography and videography for materials.
Manage relationships with external agencies and vendors.