Remote Senior PPC Strategist — Multifamily Growth

Blacksmith Agency LLC; Pretoria; Remote; ZAR 995,000 - 1,493,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a hands-on PPC Manager for Multifamily clients. You will own paid media strategy across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, bids, targeting and testing, and present the story behind performance to clients on calls.

You’ll shape 90-day and quarterly roadmaps, drive account growth, retention and upsell, and ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for multifamily accounts across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• Develop the 90‑day and quarterly roadmaps for each client and articulate the numbers during calls.
• Drive account growth: retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

English communication

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is an AI-first digital agency seeking a hands-on PPC Manager for Multifamily clients. You will own paid media strategy across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, bids, targeting and testing, and present the story behind performance to clients on calls.

You’ll shape 90-day and quarterly roadmaps, drive account growth, retention and upsell, and ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.