Remote Senior Beauty Content Creator & Strategist

Placements24; Pretoria; Hybrid; ZAR 600,000 - 900,000; Full time

Job summary

Placements24 is seeking a highly creative Senior Beauty Content Creator to lead content strategy for our online beauty brand. This remote role demands storytelling, editorial skills, and a hands-on approach to multi-platform content.

You will write, script, and edit beauty articles, tutorials, and video content, collaborate with marketing, analyze performance, and stay ahead of trends to boost engagement and growth from anywhere.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or related field preferred.
• 6+ years in content creation, digital marketing, or social media management focusing on beauty.
• Proven success in developing content strategies that drive engagement.

Responsibilities

• Develop and implement a comprehensive content strategy for all digital channels (social, blogs, video, email).
• Write, edit, and concept beauty-related content including tutorials and reviews.
• Create video scripts and storyboards for beauty tutorials and brand storytelling.
• Collaborate with marketing to align content with campaigns and launches.
• Analyze content performance and use insights to optimize future content.
• Manage the content calendar to ensure timely delivery.
• Stay ahead of beauty trends and identify new content opportunities.
• Engage with audiences by responding to comments and messages across platforms.
• Maintain brand tone, voice, and visual style across outputs.
• Collaborate with influencers to amplify reach.

Skills

Content strategy

Creative writing

Video scripting

SEO best practices

Analytics tools

Remote work discipline

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

Google Analytics

SEO tools

Video editing (basic)

CMS platforms

Job description

About the Role

Our client, a pioneering force in the online beauty and wellness space, is seeking a highly creative and strategic Senior Beauty Content Creator to join their entirely remote team. This pivotal role involves conceptualizing, developing, and executing engaging content strategies across multiple digital platforms. You will be responsible for shaping the brand's online narrative, driving audience engagement, and ultimately contributing to business growth through compelling beauty-focused content. The ideal candidate possesses a deep understanding of the beauty industry, a flair for storytelling, and proven experience in creating high-performing digital content. As this is a remote-first position, excellent self-management, communication, and collaboration skills are essential. You will have the freedom to work from anywhere, contributing innovative ideas to a forward-thinking company.

Key Responsibilities

• Develop and implement a comprehensive content strategy for all digital channels, including social media, blogs, video platforms, and email newsletters.
• Conceptualize, write, and edit engaging beauty-related content, including articles, product reviews, tutorials, and social media posts.
• Create compelling video scripts and storyboards for beauty tutorials, product demonstrations, and brand storytelling.
• Collaborate with the marketing team to align content with campaign objectives and product launches.
• Analyze content performance metrics and use data-driven insights to optimize future content creation.
• Manage the content calendar, ensuring timely delivery of high-quality content.
• Stay ahead of beauty industry trends, emerging platforms, and competitor activities to identify new content opportunities.
• Foster community engagement by responding to comments, messages, and inquiries across platforms.
• Ensure brand consistency in tone, voice, and visual style across all content outputs.
• Collaborate with influencers and brand ambassadors to amplify content reach.

Requirements

• A Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.
• Minimum of 6 years of experience in content creation, digital marketing, or social media management, with a strong focus on the beauty industry.
• Demonstrated success in developing and executing effective content strategies that drive engagement and conversions.
• Exceptional writing, editing, and storytelling skills, with a keen eye for detail.
• Proficiency in video content creation, including scripting and basic editing.
• Experience with SEO best practices and content optimization for search engines.
• Strong understanding of various social media platforms (Instagram, TikTok, YouTube, Facebook, etc.) and their content nuances.
• Excellent analytical skills and experience with content performance tracking tools (e.g., Google Analytics).
• Proven ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• A passion for beauty, skincare, and makeup, with a strong sense of aesthetic.

Benefits

This remote role offers a highly competitive annual salary of R . You will benefit from the flexibility of working from home, professional development opportunities, a creative and collaborative virtual work environment, and the chance to significantly influence the brand's digital presence. Our client values work-life balance and provides a supportive atmosphere for remote employees. This is an excellent opportunity to shape the future of online beauty content from anywhere.