Remote Performance Marketing Manager

Placements24; Pietermaritzburg; Hybrid; ZAR 1,000,000 - 1,400,000; Full time

Benefits offered by this job

Fully remote working arrangement

Competitive salary and bonus structure

Opportunity to shape performance to a

Access to cutting-edge marketing tech

Supportive virtual team environment

Job summary

Placements24 is seeking a seasoned Performance Marketing Manager for a fully remote role based in Pietermaritzburg, KwaZulu-Natal. Lead a data-driven strategy to acquire customers and drive revenue through paid channels, with a focus on ROI and scalable growth.

You will own budgeting, optimization, and reporting, collaborating with analytics, creative, product, and tech teams to deliver top-line results in a dynamic e-commerce environment.

Qualifications

• Bachelor’s degree in Marketing, Economics, Statistics, or related field.
• 6+ years in performance marketing with paid acquisition.
• Experience managing large e-commerce marketing budgets.
• Expert-level Google Ads and Facebook Ads Manager.

Responsibilities

• Develop and implement data-driven performance marketing strategy across PPC, paid social, and affiliates.
• Manage and optimize large-scale advertising budgets across Google, Facebook, Instagram, and LinkedIn.
• Analyze performance, identify trends, and report insights to leadership.
• Coordinate with analytics, creative, product, and tech teams for campaign execution.
• Oversee ad creatives, landing pages, and CRO efforts.

Skills

Performance marketing

Budget management

Analytics

A/B testing

Remote collaboration

Education

Bachelor's degree in Marketing, Economics, Statistics

Tools

Google Ads

Facebook Ads Manager

Google Analytics

Tag Manager

Job description

About the Role

Our client is a leading national online retailer seeking an experienced and results-driven Performance Marketing Manager to join their fully remote team. Based out of **Pietermaritzburg, KwaZulu-Natal**, this role will be critical in scaling customer acquisition and revenue through expert management of paid digital channels. You will be responsible for the strategy, execution, and optimization of all performance marketing initiatives, focusing on maximizing ROI and achieving aggressive growth targets. This is a remote-first position, demanding a high degree of self-motivation, excellent communication skills, and a proven track record of success in managing complex, data-intensive campaigns from anywhere within South Africa.

Key Responsibilities

• Develop and implement a data-driven performance marketing strategy across PPC, paid social, affiliate marketing, and other paid channels.
• Manage and continuously optimize large‑scale advertising budgets across platforms like Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads.
• Conduct in-depth performance analysis, identifying trends, insights, and opportunities for improvement to drive incremental growth.
• Oversee the creation and testing of ad creatives, landing pages, and campaign copy to improve conversion rates.
• Work closely with the analytics team to establish clear KPIs, monitor performance, and report on campaign effectiveness to senior leadership.
• Manage relationships with external agencies and technology partners as needed.
• Stay ahead of the curve on new trends, tools, and best practices in performance marketing and e-commerce.
• Collaborate effectively with internal teams (e.g., creative, product, tech) to ensure seamless campaign execution and alignment with business goals.

Requirements

• Bachelor's degree in Marketing, Economics, Statistics, or a related quantitative field.
• A minimum of 6 years of dedicated experience in performance marketing, with a significant focus on paid acquisition channels.
• Proven ability to manage substantial marketing budgets and deliver measurable results in an e-commerce environment.
• Expert-level proficiency with Google Ads, Facebook Ads Manager, and other major advertising platforms.
• Strong analytical skills with advanced knowledge of Google Analytics, Tag Manager, and data visualization tools.
• Exceptional understanding of A/B testing methodologies and conversion rate optimization (CRO).
• Excellent communication and stakeholder management skills, capable of thriving in a remote setting.
• Demonstrated success in driving customer acquisition and revenue growth in a competitive online market.
• Self-starter with a proactive approach to problem-solving and a passion for digital marketing excellence.

Benefits

• Fully remote working arrangement, offering unparalleled flexibility.
• Competitive salary and performance-based bonus structure.
• Opportunity to shape the future of performance marketing for a rapidly expanding online business.
• Access to cutting-edge marketing technology and tools.
• Supportive and collaborative virtual team environment.