Remote Performance Marketing Lead - Growth & Analytics

Placements24; Soweto; Híbrido; ZAR 1 200 000 - 1 800 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Performance-based bonuses

Remote work

Health, dental, and vision insurance

Retirement savings plan

Learning opportunities

Resumo da oferta

Placements24 is seeking a Performance Marketing Lead to drive customer acquisition and revenue growth across paid channels in a fully remote team. You will own strategy, budgets, and optimization, delivering measurable ROAS, CPA, and LTV improvements while collaborating with analytics and creative teams.

The ideal candidate has 7+ years in performance marketing, deep expertise with Google Ads, Facebook and LinkedIn, and strong analytics, attribution modeling, and remote collaboration skills to

Qualificações

• Bachelor's degree in Marketing or related quantitative field.
• Minimum 7 years of progressive performance marketing experience with paid channels.
• Proven track record managing large advertising budgets and delivering measurable outcomes.
• Experience with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other major platforms.
• Strong analytics and attribution modeling skills.
• Familiarity with e-commerce metrics and customer journey optimization.

Responsabilidades

• Develop and manage performance marketing strategies across paid search, paid social, display, affiliate, and other channels.
• Manage and optimize large advertising budgets daily to achieve KPIs (CPA, ROAS, LTV, ROI).
• Conduct deep-dive analyses of campaigns, user behavior, and market trends to identify growth opportunities.
• Lead A/B testing for creatives, targeting, landing pages, and bidding strategies to improve effectiveness.
• Collaborate with marketing, analytics, and creative teams for seamless execution and strategic alignment.

Conhecimentos

Performance marketing

Paid acquisition

Google Ads

Facebook Ads Manager

LinkedIn Campaign Manager

Web analytics

Attribution modeling

E-commerce metrics

Remote collaboration

Formação académica

Bachelor's degree in Marketing or related field

Ferramentas

Google Analytics

Adobe Analytics

Descrição da oferta de emprego

Placements24 is seeking a Performance Marketing Lead to drive customer acquisition and revenue growth across paid channels in a fully remote team. You will own strategy, budgets, and optimization, delivering measurable ROAS, CPA, and LTV improvements while collaborating with analytics and creative teams.

The ideal candidate has 7+ years in performance marketing, deep expertise with Google Ads, Facebook and LinkedIn, and strong analytics, attribution modeling, and remote collaboration skills to