Remote Performance Marketing Analyst — Data-Driven ROI

Placements24; Sol Plaatje Local Municipality; Hybrid; ZAR 1,143,000 - 1,796,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Professional development

Remote work setup

Job summary

Placements24 is seeking a data-driven Performance Marketing Analyst to join a fully remote marketing team. You will optimize paid advertising across multiple platforms, analyze campaign data, and provide actionable insights to maximize ROI.

Expect a collaborative, results-oriented environment with cutting-edge analytics tools. The role requires 3–5 years in performance marketing or digital analytics, proficiency in GA/Tableau/Excel, and the ability to translate data into clear recommendations

Qualifications

• Bachelor's degree or equivalent in a quantitative field.
• 3–5 years of experience in performance marketing or digital analytics.
• Proficient with digital advertising platforms (Google Ads, Meta Ads, etc.).
• Experience with data analysis and visualization tools (GA, Tableau, Excel).
• Strong analytical and problem-solving skills with attention to detail.
• Able to translate data into clear, actionable recommendations.

Responsibilities

• Analyze paid media campaign performance across Google Ads, Meta Ads, LinkedIn Ads.
• Develop and monitor KPIs for all performance marketing initiatives.
• Identify trends and opportunities for optimization and budget allocation.
• Conduct A/B testing on ad creatives, landing pages, and targeting.
• Generate regular performance reports and present findings to leadership.
• Collaborate with channel managers to implement data-driven strategies.

Skills

Analytical thinking

Data visualization

Problem solving

Actionable insights

Cross-channel optimization

Education

Bachelor's degree in Marketing/Statistics/Economics

Tools

Google Analytics

Tableau

Excel

Job description

Placements24 is seeking a data-driven Performance Marketing Analyst to join a fully remote marketing team. You will optimize paid advertising across multiple platforms, analyze campaign data, and provide actionable insights to maximize ROI.

Expect a collaborative, results-oriented environment with cutting-edge analytics tools. The role requires 3–5 years in performance marketing or digital analytics, proficiency in GA/Tableau/Excel, and the ability to translate data into clear recommendations