Remote Media Strategist

Placements24; Randburg; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Fully remote work

Bonuses based on performance

Work-life balance

Job summary

Placements24 is seeking a Remote Media Strategist to lead digital media planning and buying. This fully remote role emphasizes data-driven decision making, cross-channel strategy, and measurable results for a diverse client portfolio.

You will develop integrated strategies across search, social, display and programmatic, optimize campaigns in real time, and collaborate with creative and account teams. A bachelor's degree and 6+ years of experience are required, with strong negotiation,

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, Business, or related quantitative field.
• Minimum of 6 years in media planning and buying with digital focus.
• Proven success in high-performing digital media campaigns.
• Expertise in digital platforms and advertising technologies (Google Ads, Facebook Ads Manager, DSPs).
• Strong analytical skills to interpret data and derive insights.
• Excellent negotiation and vendor management abilities.
• Proficiency in media planning and analytics software.
• Outstanding presentation and remote client communication skills.
• Ability to manage multiple projects in a fast-paced remote environment.
• Proactive, results-oriented mindset.

Responsibilities

• Develop and present integrated media strategies tailored to client goals.
• Plan, negotiate, and purchase media placements across digital platforms.
• Optimize campaigns in real-time based on performance data for ROI.
• Conduct market research and competitive analysis to identify opportunities.
• Collaborate with creative, content, and account teams for campaign execution.
• Manage client media budgets and provide performance reports.
• Stay ahead of media trends and platform updates.
• Build relationships with media vendors and partners.
• Analyze campaign results and provide actionable insights.

Skills

Analytical skills

Negotiation

Vendor management

Presentation skills

Remote collaboration

Education

Bachelor's degree in Marketing/Advertising/Communications/Business

Tools

Google Ads

Facebook Ads Manager

DSPs

Job description

Our client, a pioneering digital marketing firm, is actively seeking an innovative Remote Media Strategist to lead their advanced media planning and buying efforts. This is a fully remote position, perfect for a strategic thinker who thrives on data-driven decision-making and cutting-edge media solutions. You will be responsible for developing and executing comprehensive media strategies across all digital channels to achieve client objectives. The ideal candidate possesses a deep understanding of the digital media ecosystem, including programmatic advertising, social media marketing, search engine marketing, and content marketing. Join a forward-thinking company that values creativity, collaboration, and measurable results, all from the comfort of your home office. This role is crucial for driving client success and expanding our digital footprint.

Key Responsibilities

• Develop and present integrated media strategies tailored to diverse client goals and target audiences.
• Plan, negotiate, and purchase media placements across digital platforms, including social media, search, display, video, and programmatic.
• Optimise media campaigns in real-time based on performance data, ensuring maximum ROI.
• Conduct in-depth market research and competitive analysis to identify strategic opportunities.
• Collaborate closely with creative, content, and account management teams to ensure seamless campaign execution.
• Manage client media budgets effectively, tracking spend and providing regular performance reports.
• Stay at the forefront of media trends, new technologies, and platform updates.
• Build and maintain strong relationships with media vendors and partners.
• Develop innovative approaches to audience segmentation and targeting.
• Analyse campaign results and provide actionable insights and recommendations for future strategies.

Requirements

• A Bachelor's degree in Marketing, Advertising, Communications, Business, or a related quantitative field.
• A minimum of 6 years of experience in media planning and buying, with a strong focus on digital media strategy.
• Demonstrated success in developing and executing high-performing digital media campaigns.
• Expertise in various digital media platforms and advertising technologies (e.g., Google Ads, Facebook Ads Manager, DSPs).
• Strong analytical skills with the ability to interpret complex data and derive insights.
• Excellent negotiation and vendor management skills.
• Proficiency in media planning and analytics software.
• Outstanding presentation and communication skills, essential for remote client interaction.
• Ability to manage multiple projects and deadlines in a fast-paced, remote environment.
• A proactive and results-oriented mindset.

Benefits

• An attractive annual salary of R .
• This is a fully remote position, offering exceptional work-life balance and flexibility.
• Lead media strategy for a portfolio of diverse and exciting clients.
• Opportunity to work with a team of industry experts and innovative thinkers.
• Access to cutting-edge media tools and technologies.
• Continuous learning and professional development opportunities.
• Collaborative and supportive remote work culture.
• Potential for bonuses based on performance.