Remote Marketing Automation Lead — Nurture & ROI

Placements24; Paarl; Híbrido; ZAR 600.000 - 840.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Fully remote

Flexible schedule

Professional development

Descripción de la vacante

Placements24 is seeking a highly analytical and technically proficient Remote Marketing Automation Specialist to join their growing marketing team. This fully remote role designs, implements, and manages sophisticated marketing automation strategies that nurture leads, engage customers, and drive pipeline growth from home.

You will build workflows, segment audiences, personalize communications, and collaborate with marketing and sales to align automation with business goals.

Formación

• Bachelor’s degree in Marketing, CS, IT or related field.
• Minimum 4 years in marketing automation with hands-on platform experience.
• Proven ability to design and manage complex automation workflows.
• Strong CRM integration and data analysis skills.

Responsabilidades

• Design, build, test, and deploy scalable marketing automation workflows.
• Manage and optimize platforms (HubSpot, Marketo, Pardot) and CRM integration.
• Develop lead scoring and routing processes.
• Create audience segments using demographic, behavioral, and firmographic data.
• Maintain emails, landing pages, and forms within the automation platform.
• Monitor performance, analyze data, and provide insights to improve ROI.
• Ensure data hygiene and regulatory compliance within the system.
• Collaborate with marketing and sales to align automation with goals.

Conocimientos

Marketing automation

HubSpot

Marketo

Pardot

CRM integration

Data analysis

Educación

Bachelor's degree

Herramientas

Salesforce

Descripción del empleo

Placements24 is seeking a highly analytical and technically proficient Remote Marketing Automation Specialist to join their growing marketing team. This fully remote role designs, implements, and manages sophisticated marketing automation strategies that nurture leads, engage customers, and drive pipeline growth from home.

You will build workflows, segment audiences, personalize communications, and collaborate with marketing and sales to align automation with business goals.