Remote E-commerce Growth Marketing Manager

Placements24; East London; Hybrid; ZAR 600,000 - 1,000,000; Full time

Benefits offered by this job

Fully remote position

Performance-based bonuses

Potential equity

Learning & development resources

Collaborative virtual team environment

Home office stipend

Job summary

Placements24 is seeking a highly strategic Remote E-commerce Growth Marketing Manager to drive aggressive growth and customer acquisition for its online business. You will develop, implement, and optimize data-driven strategies across paid, SEO, email, and analytics to scale revenue.

You will lead experiments, manage cross-channel campaigns, and collaborate with product teams to improve the user experience and conversions. This remote role offers flexibility and potential career growth.

Qualifications

• Bachelor's degree in Marketing or related field; MBA a plus.
• 5+ years in growth, performance or digital marketing for e-commerce.
• Proficient with Google Ads, Facebook Ads Manager and Google Analytics.
• Strong SEO/SEM, email marketing, CRO and marketing automation/CRM experience.

Responsibilities

• Develop and execute comprehensive growth marketing strategies to acquire customers and improve LTV.
• Manage and optimize paid campaigns across Google, social platforms and affiliate networks.
• Oversee SEO initiatives to drive targeted organic traffic.
• Implement and manage email marketing, segmentation, automation and analysis.
• Conduct A/B tests and data analysis to optimize conversions.
• Collaborate with product and engineering to ensure seamless UX and adoption.
• Monitor CAC, LTV, Conversion Rate, ROAS and provide actionable insights.
• Explore new marketing channels and innovative growth tactics.
• Stay current with digital marketing trends and e-commerce growth.

Skills

Analytical skills

Strategic thinking

Independent worker

Communication skills

Remote collaboration

Education

Bachelor's degree in Marketing or related field

MBA or relevant Master's degree (plus)

Tools

Google Ads

Facebook Ads Manager

Google Analytics

Job description

About the Role

Our client is seeking a highly strategic and results-oriented Remote E-commerce Growth Marketing Manager to drive aggressive growth and customer acquisition for their online business. This is a fully remote position, offering the ultimate flexibility to work from any location. The successful candidate will be responsible for developing, implementing, and optimizing data-driven marketing strategies across various channels to achieve ambitious growth targets. You will have a deep understanding of the entire customer journey, from awareness to conversion and retention, and a proven ability to leverage analytics to identify opportunities and drive performance. We are looking for an innovative thinker with a passion for experimentation and a track record of scaling e-commerce businesses. This role requires a proactive, independent individual who can excel in a remote-first environment and deliver significant business impact.

Key Responsibilities

• Develop and execute comprehensive growth marketing strategies to acquire new customers and increase customer lifetime value.
• Manage and optimize paid advertising campaigns across channels such as Google Ads, social media platforms (Facebook, Instagram, TikTok), and affiliate networks.
• Oversee SEO initiatives to improve organic search rankings and drive targeted traffic to the website.
• Implement and manage email marketing campaigns, including list segmentation, automation, and performance analysis.
• Conduct rigorous A/B testing and data analysis to identify growth opportunities and optimize conversion rates across the funnel.
• Collaborate with product and engineering teams to ensure a seamless user experience and drive feature adoption that supports growth.
• Monitor key growth metrics (CAC, LTV, Conversion Rate, ROAS) and provide regular performance reports with actionable insights.
• Explore and test new marketing channels and innovative growth tactics.
• Stay current with the latest trends and technologies in digital marketing and e-commerce growth.

Requirements

• Bachelor's degree in Marketing, Business, or a related field; MBA or relevant Master's degree is a plus.
• Minimum of 5 years of experience in growth marketing, performance marketing, or digital marketing within an e-commerce environment.
• Demonstrable success in driving significant customer acquisition and revenue growth through data-driven strategies.
• Proficiency with major digital advertising platforms (Google Ads, Facebook Ads Manager, etc.) and analytics tools (Google Analytics).
• Strong understanding of SEO, SEM, email marketing, and conversion rate optimization (CRO).
• Experience with marketing automation platforms and CRM systems.
• Excellent analytical, problem-solving, and strategic thinking skills.
• Ability to work independently, manage multiple priorities, and thrive in a fast-paced, remote setting.
• Strong communication and collaboration skills, with experience working in distributed teams.

Benefits

• Fully remote position, offering unparalleled flexibility and work-life balance.
• Competitive salary with performance-based bonuses and potential equity.
• Opportunity to lead growth initiatives for a rapidly scaling e-commerce brand.
• Access to continuous learning and professional development resources.
• Collaborative virtual team environment with a focus on innovation and results.
• Contribution towards home office setup and internet costs.