Remote E‑commerce Email Marketing Lead

Placements24; South Africa; À distance; ZAR 300 000 - 420 000; Plein temps

Avantages offerts par ce poste

Fully remote work

Competitive salary and benefits

Growth opportunities

Résumé du poste

Placements24 is hiring a Remote E-commerce Email Marketing Specialist to lead email initiatives from anywhere in South Africa. You will craft campaigns, automate workflows, and optimize segmentation to boost engagement and sales.

Strong copywriting and analytics skills are essential, with a focus on delivering measurable results for a growing online retailer. Responsibilities include content creation, list segmentation, campaign management on platforms like Mailchimp/Klaviyo/Sendinblue, and

Qualifications

• Proven experience as an Email Marketing Specialist focusing on ecommerce.
• Demonstrated success creating and executing email campaigns.
• Strong knowledge of segmentation, personalization, and A/B testing.
• Excellent copywriting, editing, and proofreading skills.
• Experience with analytics and reporting to drive insights.

Responsabilités

• Develop and implement email marketing strategies to drive acquisition, retention, and revenue.
• Create engaging email content, including campaigns, newsletters, and automated flows.
• Segment lists based on behavior and demographics for personalized content.
• Manage campaigns using Mailchimp, Klaviyo or Sendinblue.
• Conduct A/B tests on subject lines, content, CTAs, and send times.
• Monitor key metrics and report performance, optimizing campaigns.

Connaissances

Email Marketing

E-commerce

A/B Testing

Segmentation

Personalization

Copywriting

Analytics & Reporting

Remote Work

Formation

Bachelor's degree in Marketing/Communications or related field

Outils

Mailchimp

Klaviyo

Sendinblue

Description du poste

Placements24 is hiring a Remote E-commerce Email Marketing Specialist to lead email initiatives from anywhere in South Africa. You will craft campaigns, automate workflows, and optimize segmentation to boost engagement and sales.

Strong copywriting and analytics skills are essential, with a focus on delivering measurable results for a growing online retailer. Responsibilities include content creation, list segmentation, campaign management on platforms like Mailchimp/Klaviyo/Sendinblue, and