Remote Data-Driven E-commerce Social Media Analyst

Placements24; Benoni; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Remote work flexibility

Professional development opportunities

Analytics tools access

Job summary

Placements24 in Benoni is seeking a detail-oriented E-commerce Social Media Analyst to measure and analyze the performance of social media campaigns and their impact on online sales and customer engagement.

You will interpret large data sets, identify trends, and deliver actionable insights to optimize social media strategy, with a strong quantitative background and a passion for online business growth.

Qualifications

• Experience analyzing data in social media or digital marketing with e-commerce context.
• Proficiency in analytics platforms and Excel/Sheets.
• Experience creating reports for non-technical audiences.

Responsibilities

• Collect, track, and analyze data from social media platforms and e-commerce analytics tools.
• Generate regular reports on social media performance, audience engagement, conversion rates, and ROI, highlighting key trends and insights.
• Develop dashboards and visualizations to communicate complex data in an easily understandable format for stakeholders.
• Identify opportunities for campaign optimization based on data analysis and provide data-driven recommendations to the social media team.
• Monitor and report on competitor social media activities and industry benchmarks to inform strategic decisions.

Skills

Data analysis

Analytical mindset

Excel/Google Sheets

Social media analytics

Tools

Google Analytics

Sprout Social

Hootsuite Analytics

Job description

Placements24 in Benoni is seeking a detail-oriented E-commerce Social Media Analyst to measure and analyze the performance of social media campaigns and their impact on online sales and customer engagement.

You will interpret large data sets, identify trends, and deliver actionable insights to optimize social media strategy, with a strong quantitative background and a passion for online business growth.