Regional Tourism Development Strategist

Placements24; Gauteng; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work arrangement

Health and retirement benefits

Job summary

Placements24 in Pretoria is seeking a Tourism Development Officer for a hybrid role. You will identify, develop, and promote tourism opportunities shaping regional growth, collaborating with government, businesses, and communities to deliver sustainable initiatives.

The ideal candidate has strong tourism knowledge, sharp research and analytical skills, and ability to engage stakeholders across public and private sectors to boost visitor experiences and economic development in Gauteng and

Qualifications

• Proven experience in tourism development, planning, or related field.
• Strong understanding of the tourism industry, market dynamics, and sustainable tourism principles.
• Excellent research, analytical, and strategic planning skills.
• Proficiency in report writing and presentation development.
• Experience working with diverse stakeholders, including government and private sector entities.
• Hybrid work model balancing office- and field-based engagement around Pretoria.

Responsibilities

• Research and identify new tourism development opportunities and market trends within the region.
• Develop and implement strategic plans for tourism growth, focusing on sustainability and community engagement.
• Collaborate with local businesses, tourism operators, and government agencies to support and enhance tourism offerings.
• Organize and participate in tourism-related events, trade shows, and promotional campaigns.
• Prepare reports, proposals, and presentations on tourism development initiatives and their impact.
• Monitor and evaluate the effectiveness of tourism development projects and recommend adjustments as needed.

Skills

Tourism development

Research skills

Stakeholder engagement

Strategic planning

Report writing

Job description

Placements24 in Pretoria is seeking a Tourism Development Officer for a hybrid role. You will identify, develop, and promote tourism opportunities shaping regional growth, collaborating with government, businesses, and communities to deliver sustainable initiatives.

The ideal candidate has strong tourism knowledge, sharp research and analytical skills, and ability to engage stakeholders across public and private sectors to boost visitor experiences and economic development in Gauteng and