Public Relations Strategist (Remote)

Placements24; Gqeberha; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Remote work

Job summary

Placements24 is seeking a highly strategic Public Relations Strategist to join our expanding communications team in a fully remote role. You will design and execute PR campaigns to boost brand visibility, manage reputation, and drive engagement for cutting-edge technology products and services.

You will collaborate with global marketing, product development, and executive leadership to craft compelling narratives, secure high-impact media placements, and guide crisis communications as needed.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field.
• Minimum of 7 years of progressive PR experience in technology.
• Proven track record of securing media coverage in leading tech and business publications.
• Excellent writing, editing, and storytelling skills.
• Strong understanding of the technology landscape and emerging trends.
• Excellent media relations skills and a robust network of tech journalists and influencers.

Responsibilities

• Develop and execute strategic PR plans aligned with the company's business objectives and product launches.
• Identify key media targets, build strong relationships with journalists and influencers in the technology space.
• Craft compelling press releases, media pitches, executive talking points, and other PR materials.
• Proactively seek and secure positive media coverage in top-tier technology publications and mainstream media.
• Manage media inquiries, coordinate interviews, and prepare spokespeople for media engagements.
• Monitor media coverage, analyze trends, and report on PR campaign effectiveness.
• Collaborate with the marketing and social media teams to ensure integrated campaign execution.
• Assist in developing crisis communication strategies and response plans.
• Stay abreast of industry trends and competitive landscape within the technology sector.

Skills

PR experience

Writing

Media relations

Strategic planning

Education

Bachelor's degree

Job description

About the Role

Our client, a globally recognized technology innovator, is seeking a highly strategic and results-driven Public Relations Strategist to join their expanding communications team. This position is fully remote, offering unparalleled flexibility to contribute to a cutting-edge company from anywhere. The PR Strategist will be responsible for developing and implementing innovative PR campaigns that enhance brand visibility, manage reputation, and drive positive media engagement for our client's groundbreaking products and services. You will work closely with global marketing, product development, and executive leadership teams to craft compelling narratives and secure high-impact media placements. This role is crucial for maintaining and elevating our client's position as a leader in the technology sector.

Key Responsibilities

• Develop and execute strategic public relations plans aligned with the company's business objectives and product launches.
• Identify key media targets, build strong relationships with journalists and influencers in the technology space.
• Craft compelling press releases, media pitches, executive talking points, and other PR materials.
• Proactively seek and secure positive media coverage in top-tier technology publications and mainstream media.
• Manage media inquiries, coordinate interviews, and prepare spokespeople for media engagements.
• Monitor media coverage, analyze trends, and report on PR campaign effectiveness.
• Collaborate with the marketing and social media teams to ensure integrated campaign execution.
• Assist in developing crisis communication strategies and response plans.
• Stay abreast of industry trends and competitive landscape within the technology sector.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• Minimum of 7 years of progressive experience in public relations, with a significant focus on the technology industry.
• Proven track record of securing impactful media coverage in leading tech and business publications.
• Exceptional writing, editing, and storytelling skills.
• Strong understanding of the technology landscape and emerging trends.
• Excellent media relations skills and a robust network of tech journalists and influencers.
• Ability to think strategically, manage multiple projects, and thrive in a fast-paced, remote work environment.
• Proficiency in PR measurement tools and reporting.
• Strong understanding of digital PR and social media integration.
• Excellent interpersonal and communication skills.

Benefits

• This fully remote position offers the ultimate in work flexibility and the opportunity to be part of a pioneering technology company. Our client provides a highly competitive salary, comprehensive benefits, and opportunities for significant career advancement. You will work with a talented, globally distributed team and contribute to the success of innovative products. The role allows you to shape perceptions and drive thought leadership in the exciting world of technology, all from your chosen location, connecting conceptually to regions like Port Elizabeth where our impact is felt.