Paid Media Manager, Veterinary (Remote, Rosebank)

Blacksmith Agency; Rosebank; Remote; ZAR 1,150,000 - 1,971,000; Full time

Benefits offered by this job

Remote work

US/CA/ZA client exposure

Job summary

Blacksmith Agency is seeking a Paid Media Manager to own paid media for veterinary clients—multi-location practices and veterinary groups. You’ll lead targeting, budget calls, the roadmap, and the narrative on client calls, acting as the strategic voice at the table.

This remote, full-time role covers Google Ads, Meta, LinkedIn, and Microsoft Ads. You’ll manage budgets, bid strategies, testing, and attribution with GA4, Tag Manager, and platform pixels, delivering a 90-day roadmap and ongoing

Qualifications

• 3+ years hands-on in Google Ads and Meta; built, run and optimized campaigns.
• Proven ROAS/CPA/pipeline improvements.
• Agency experience across several clients simultaneously.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or multi-location businesses is a strong plus.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, Tag Manager and platform pixels.
• Develop the 90-day and quarterly roadmap for each client, with narrative on the numbers.

Skills

Google Ads

Meta Ads

Account management

US client calls

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Veterinary you own paid media for a book of veterinary clients (veterinary groups and multi-clinic practices): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands‑on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for veterinary or similar multi-location businesses is a strong plus.