National Sales Manager

The Legends Agency; Cape Town; On-site; ZAR 750 000 - 950 000; Full time

Job summary

A leading sales organization in Cape Town is seeking a Sales Director to drive revenue growth across South Africa and Sub-Saharan Africa. The ideal candidate will have over 7 years of sales leadership experience, strong relationship-building skills, and a proven ability to lead high-performing teams. This role includes setting sales strategies and mentoring team members to achieve performance goals. Competitive compensation offered.

Qualifications

• 7+ years in sales leadership, preferably at a national level.
• Proven track record in leading sales teams and growing revenue.
• Experience in hospitality or manufacturing industries.

Responsibilities

• Lead all sales activity in South Africa and Sub-Saharan Africa.
• Drive revenue and grow market share.
• Build and lead a talented national sales team.

Skills

Sales leadership

Relationship building

Communication skills

Sales strategy

Financial reporting

Education

Senior Certificate (Matric)

Tertiary qualifications in sales/marketing

Job description

• 7+ years in sales leadership, preferably at a national level.
• Proven track record in leading sales teams and growing revenue.
• Experience across multiple sales channels and product categories.
• Strong relationship builder with excellent communication skills.
• Comfortable with sales strategy, reporting, and financial targets.
• Experience in the hospitality or manufacturing industries
• Willing and able to travel.
• Education Senior Certificate (Matric) required.
• Relevant tertiary qualifications and training in sales/marketing are a plus.

Key Responsibilities

Take the lead on all sales activity in South Africa, Sub-Saharan Africa, and beyond. This includes:

• Sales Strategy & Growth
• Drive revenue and grow market share.
• Build strong customer relationships and loyalty.
• Identify new markets and lead product launches.
• Set and deliver on sales goals and KPIs.
• Build and lead a talented national sales team.
• Design roles, set clear goals, and coach team members.
• Foster a culture of accountability and performance.
• Align team structure and incentives with company goals.
• Customer Focus
• Understand customer needs and industry trends.
• Oversee pricing strategies and sales performance.
• Maintain key account relationships and assist with tenders.
• Operational Oversight
• Set and manage sales budgets.
• Track performance and report to the Managing Director.