National Sales Manager

Placements24; Bloemfontein; On-site; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Commission and bonus

Executive car allowance

Medical aid

Career advancement

Generous leave policy

International exposure

Job summary

Placements24 is seeking a seasoned National Sales Manager to lead the FMCG sales agenda from Bloemfontein, driving revenue growth and expanding distribution networks across the country.

You will set targets, coach a high-performing team of regional managers, and build strong relationships with national accounts, distributors, and retailers while collaborating with marketing and product teams to craft cohesive go-to-market strategies.

Qualifications

• Bachelor's degree in Business, Marketing, or related field.
• 8+ years of progressive sales management experience in FMCG.
• Proven track record of exceeding national sales targets and driving market share growth.
• Excellent leadership, communication, negotiation, and strategic planning skills.
• Deep understanding of the South African retail and wholesale landscape.

Responsibilities

• Develop and execute a national sales strategy aligned with the company's goals.
• Lead, manage, and motivate regional sales managers and representatives to achieve quotas.
• Establish and maintain relationships with national accounts, distributors, and retailers.
• Analyze sales performance, market trends, and competitors to identify growth opportunities.
• Collaborate with marketing and product teams to ensure cohesive go-to-market strategies.

Skills

Sales leadership

Strategic planning

Negotiation

Leadership

Education

Bachelor's degree in business/marketing

MBA preferred

Job description

About the Role

Our client, a significant player in the FMCG market , is seeking an accomplished National Sales Manager to spearhead their sales efforts from Bloemfontein . This executive position demands a strategic leader capable of driving revenue growth, expanding distribution networks, and managing a high-performing national sales force. You will be responsible for setting sales targets, developing effective sales strategies, and ensuring exceptional customer service across all channels. The ideal candidate will possess extensive experience in sales leadership within the Fast-Moving Consumer Goods industry , with a proven ability to navigate complex market dynamics and inspire teams to achieve outstanding results.

Key Responsibilities

• Develop and execute a national sales strategy that aligns with the company's overall business goals and market objectives.
• Lead, manage, and motivate a team of regional sales managers and representatives to achieve sales quotas.
• Establish and maintain strong relationships with key national accounts, distributors, and retail partners.
• Analyze sales performance, market trends, and competitor activities to identify growth opportunities.
• Collaborate with marketing and product development teams to ensure cohesive go-to-market strategies.

Requirements

• Bachelor's degree in Business, Marketing, or a related field; MBA preferred.
• Over 8 years of progressive experience in sales management, with a strong emphasis on the FMCG sector.
• Proven track record of exceeding national sales targets and driving market share growth.
• Excellent leadership, communication, negotiation, and strategic planning skills.
• Deep understanding of the South African retail and wholesale landscape.

Benefits

• Highly competitive salary package with lucrative commission and bonus structures.
• Executive car allowance and comprehensive medical aid.
• Significant opportunities for career advancement within a growing FMCG company .
• Supportive leadership and a results-driven work culture in Bloemfontein .
• Generous leave policy and potential for international exposure.