Multi-Channel TTL Copywriter for Retail Campaigns

99 Cents; Cape Town; On-site; ZAR 360,000 - 480,000; Full time

Job summary

99 Cents in Cape Town is seeking a Mid-weight TTL Copywriter to work on one of South Africa's biggest retail accounts. You move between TVC concepts and web banner headlines with the same voice, and you understand that a retail leaflet is a real opportunity.

You will produce concepts across radio, TV, print, POS, OOH, social, newsletters and web. You will join a creative team that argues about ideas because they love them, and you will need to be comfortable pitching your ideas to clients and

Qualifications

• An eye for detail and ability to work under pressure with up-to-date digital marketing and social media knowledge.
• Collaborate with art directors to generate creative ideas and concepts meeting the client's brief.
• Produce scripts and concepts with visuals to communicate ideas to clients.
• Understand the target audience and the business behind the advert/campaign.
• Solid knowledge of the digital landscape and opportunities to amplify campaigns.
• Know the difference between ad units and ensure correct specifications from the start.
• Meet with creative director and account managers before presenting ideas.
• Pitch ideas to clients; copywriter role heavily involved in presentations.

Responsibilities

• Provide concepts and write across radio, TV, print, POS, OOH, social, newsletters and web.
• Work within a creative team that debates ideas because they love them.

Skills

Eye for detail

Under pressure

Digital marketing

Social media trends

Pitching ideas

Presentation skills

Concept development

Job description

99 Cents in Cape Town is seeking a Mid-weight TTL Copywriter to work on one of South Africa's biggest retail accounts. You move between TVC concepts and web banner headlines with the same voice, and you understand that a retail leaflet is a real opportunity.

You will produce concepts across radio, TV, print, POS, OOH, social, newsletters and web. You will join a creative team that argues about ideas because they love them, and you will need to be comfortable pitching your ideas to clients and