Media Relations Officer - Campaign Support

Placements24; Bloemfontein; On-site; ZAR 180,000 - 240,000; Full time

Benefits offered by this job

Competitive salary

Medical aid benefits

Pension fund contributions

Supportive office environment

Exposure to diverse client portfolios

Job summary

WhatJobs Direct in Bloemfontein, Free State, ZA is seeking a motivated Media Relations Officer to support PR campaigns, handle media inquiries, and pitch stories for clients. You will build journalist relationships and monitor coverage in a dynamic agency setting.

The role requires strong communication skills, attention to detail, and a proactive attitude. Based in Bloemfontein, it offers hands-on experience with diverse campaigns and professional growth in a collaborative team environment.

Qualifications

• Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
• 0-2 years of experience in media relations or communications role.
• Excellent written and verbal communication skills.

Responsibilities

• Respond to media inquiries and facilitate interviews for clients.
• Build and maintain relationships with local and national media contacts.
• Assist in developing media lists and conducting targeted media outreach.
• Monitor media coverage and compile press clippings and reports.
• Support the creation of press releases, media kits, and other materials.
• Assist in planning and executing media events and press conferences.
• Manage media accreditation for events and conferences.
• Stay informed about current events and industry trends relevant to clients.
• Provide administrative support to the PR team as needed.

Skills

Written communication

Verbal communication

Attention to detail

Teamwork

Public relations knowledge

Education

Bachelor's degree in Public Relations, Communications, Journalism, or related field

Tools

Microsoft Office Suite

Media databases

Job description

About the Role

WhatJobs Direct is seeking a motivated and organized Media Relations Officer to join our team in **Bloemfontein, Free State, ZA**. This role is essential for supporting our clients' public relations campaigns by managing media inquiries, building relationships with journalists, and ensuring effective communication. You will be responsible for assisting in the execution of media strategies, pitching stories, and monitoring media coverage. The ideal candidate possesses strong communication skills, a keen eye for detail, and a passion for media and public relations. While this role is based in our Bloemfontein office, it offers a fantastic opportunity to gain hands‑on experience in a fast‑paced agency environment and contribute to impactful campaigns. Our client is committed to nurturing talent and providing a supportive workplace.

Key Responsibilities

• Respond to media inquiries and facilitate interviews for clients.
• Build and maintain positive relationships with local and national media contacts.
• Assist in developing media lists and conducting targeted media outreach.
• Monitor media coverage and compile press clippings and reports.
• Support the creation of press releases, media kits, and other communication materials.
• Assist in planning and executing media events and press conferences.
• Manage media accreditation for events and conferences.
• Stay informed about current events and industry trends relevant to clients.
• Provide administrative support to the PR team as needed.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
• 0-2 years of experience in media relations, public relations, or a communications-related role.
• Excellent written and verbal communication skills.
• Strong organizational skills and attention to detail.
• Proficiency in Microsoft Office Suite and familiarity with media databases.
• Ability to work effectively both independently and as part of a team.
• A proactive attitude and a willingness to learn and take on new challenges.
• Understanding of media ethics and PR best practices.
• Familiarity with social media platforms is beneficial.

Benefits

• Competitive entry-level salary.
• Opportunity to learn from experienced PR professionals.
• Comprehensive medical aid benefits.
• Pension fund contributions.
• Supportive and collaborative office environment.
• Exposure to diverse client portfolios.