Media Data Insights Lead (Hybrid)

The Make It Goo Company; Johannesburg; Hybride; ZAR 360 000 - 480 000; Plein temps

Avantages offerts par ce poste

Medical aid

Performance bonus

Birthday leave

Family-friendly culture

Low politics environment

Résumé du poste

The Make It Goo Company is seeking a Data Analyst to turn audience and content metrics into actionable insights. You will analyse customer, content and platform data across streaming, live broadcast and sports to inform decisions and strategy.

You'll build dashboards, automate reporting, and partner with Nielsen, NPAW and other measurement tools. A strong Excel/SQL background and experience with analytics platforms are essential in this hybrid Johannesburg role.

Qualifications

• 5+ years of experience in data analysis.
• Experience in media, broadcast, digital content or subscription services.
• Advanced Excel and SQL skills.
• Experience with Google Analytics or similar platforms.
• Strong data visualization and dashboard development skills.
• Experience with reporting automation.
• Sharp analytical mind and attention to detail.
• Strong communication skills with the confidence to present insights.
• Ability to work well under pressure.
• Bachelor's degree and valid driver's license.

Responsabilités

• Analysing customer, content and platform data.
• Identify trends and provide actionable recommendations.
• Produce daily, weekly and monthly performance reports.
• Build and maintain live dashboards and automated reports.
• Prepare client and advertiser dashboards with ROI insights.
• Be the go-to for NPAW analytics and data validation.
• Manage As-Run files and consolidate scheduling data.
• Contact Nielsen and other audience measurement partners.
• Develop AI-powered tools to benchmark data vs market shifts.
• Set reporting standards for data consistency.
• Automate manual reporting to ease access to insights.

Connaissances

Data analysis

Excel

SQL

Google Analytics

Data visualization

Reporting automation

Communication skills

Attention to detail

Pressure tolerance

Formation

Bachelor's degree

Outils

NPAW

Emplifi

Castoola

Zoho

Nielsen

Description du poste

The Make It Goo Company is seeking a Data Analyst to turn audience and content metrics into actionable insights. You will analyse customer, content and platform data across streaming, live broadcast and sports to inform decisions and strategy.

You'll build dashboards, automate reporting, and partner with Nielsen, NPAW and other measurement tools. A strong Excel/SQL background and experience with analytics platforms are essential in this hybrid Johannesburg role.