Marketing Manager - Tanzania

HotelJobs; South Africa; On-site; ZAR 37,000 - 62,000; Full time

Job summary

Hotel & Lodge Collection in Tanzania is seeking a creative Marketing Manager to bolster brand awareness and drive growth across its properties. Lead strategy, campaigns, digital channels and brand consistency while partnering with sales and property teams to promote experiences.

You will oversee marketing plans, budgets, and external suppliers, translating data into practical improvements and ensuring cohesive messaging across all channels.

Qualifications

• Relevant qualification in Marketing, Communications or related field preferred.
• Proven marketing management experience, preferably within hospitality, tourism or a hotel and lodge collection.
• Strong understanding of digital marketing, social media, content development and brand management.
• Experience planning campaigns and managing budgets and external suppliers.
• Ability to interpret performance data and turn findings into practical improvements.
• Excellent written and verbal communication skills.
• Creative thinking combined with commercial awareness.
• Strong planning, project coordination and organisational skills.
• Ability to collaborate with teams across multiple properties.
• Knowledge of the Tanzanian tourism market advantageous.
• Willingness to travel to properties and attend relevant events.

Responsibilities

• Develop and implement marketing plans aligned with business objectives.
• Manage campaigns promoting accommodation, dining, conferencing, events and guest experiences.
• Maintain consistent branding and messaging across properties and marketing channels.
• Oversee website content, social media, email marketing and digital advertising activities.
• Coordinate photography, video, copywriting and promotional material.
• Work with sales and reservations teams to develop offers that support enquiries and bookings.
• Manage relationships with creative agencies, media partners and other service providers.
• Coordinate public relations activities, media visits and promotional partnerships.
• Monitor campaign performance, audience engagement and marketing returns.
• Manage marketing budgets, schedules and reporting.
• Research market trends, competitor activity and opportunities to reach new audiences.
• Support trade shows, launches and property events.

Skills

Marketing management

Digital marketing

Brand management

Content development

Social media

Budget management

Campaign planning

Communication skills

Project coordination

Team collaboration

Education

Marketing qualification

Hospitality industry familiarity

Job description

Hotel & Lodge Collection in Tanzania is looking for a creative and commercially minded Marketing Manager to strengthen brand awareness and support business growth across its properties. The successful candidate will oversee marketing strategy, campaigns, digital channels and brand consistency; working closely with sales and property teams to promote the collection’s hospitality experiences.

Duties:

• Develop and implement marketing plans aligned with business objectives.
• Manage campaigns promoting accommodation, dining, conferencing, events and guest experiences.
• Maintain consistent branding and messaging across properties and marketing channels.
• Oversee website content, social media, email marketing and digital advertising activities.
• Coordinate photography, video, copywriting and promotional material.
• Work with sales and reservations teams to develop offers that support enquiries and bookings.
• Manage relationships with creative agencies, media partners and other service providers.
• Coordinate public relations activities, media visits and promotional partnerships.
• Monitor campaign performance, audience engagement and marketing returns.
• Manage marketing budgets, schedules and reporting.
• Research market trends, competitor activity and opportunities to reach new audiences.
• Support trade shows, launches and property events.

Requirements:

• Relevant qualification in Marketing, Communications or a related field preferred.
• Proven marketing management experience, preferably within hospitality, tourism or a hotel and lodge collection.
• Strong understanding of digital marketing, social media, content development and brand management.
• Experience planning campaigns and managing budgets and external suppliers.
• Ability to interpret performance data and turn findings into practical improvements.
• Excellent written and verbal communication skills.
• Creative thinking combined with commercial awareness.
• Strong planning, project coordination and organisational skills.
• Ability to collaborate with teams across multiple properties.
• Knowledge of the Tanzanian tourism market advantageous.
• Willingness to travel to properties and attend relevant events.