Marketing Manager

Salt; Cape Town; Hybrid; ZAR 446,400 - 558,000; Full time

Job summary

Salt Digital Recruitment is looking for a highly motivated marketing professional in Cape Town for a hybrid role. You will own and drive marketing end-to-end for a globally focused SaaS platform, with the opportunity to create compelling narratives around complex technology.

Key responsibilities include conceptualising marketing campaigns, managing digital presence, and collaborating across teams. Ideal candidates have 3-5 years in B2B SaaS marketing and possess strong storytelling and execution skills.

Qualifications

• 3-5 years of professional marketing experience, ideally in B2B SaaS.
• Strong execution skills to manage campaigns and digital platforms.
• Natural storytelling ability to connect technical concepts to business value.

Responsibilities

• Conceptualise and deliver end-to-end marketing campaigns.
• Lead partner and alliance marketing initiatives.
• Own and manage the website and digital presence.

Skills

B2B SaaS marketing

Campaign management

Storytelling

Social media management

Data analysis

Job description

Overview

Salary: R 40 000,00 to R 50 000,00 CTC per month (depending on experience) | Location: Cape Town (Hybrid - 1 x per week in-office)

Step into a high-impact global marketing role within a fast-growing, founder-led B2B technology business that is reshaping how physical spaces are experienced, understood, and sold through immersive digital technology. This is a rare opportunity to own and drive marketing end-to-end for a globally focused SaaS platform, working across international partners, industries, and use cases from day one. You''ll play a central role in translating complex, cutting-edge technology into clear, compelling stories that resonate with real business audiences. This role sits at the intersection of strategy, storytelling, and execution. You''ll be responsible for shaping the brand narrative, launching campaigns, managing digital touchpoints, and collaborating closely with sales, product, and partners to fuel growth. If you enjoy both big-picture thinking and rolling up your sleeves to execute, you''ll thrive in this environment. This is not a narrow or siloed marketing role. It''s fast-paced, hands-on, and highly visible, offering significant autonomy and influence. You''ll be trusted to experiment, move quickly, challenge conventions, and build marketing that cuts through noise rather than following tired B2B playbooks. If you''re a creative self-starter who enjoys ownership and momentum, this role offers serious scope to make your mark.

Responsibilities

• Conceptualise and deliver end-to-end marketing campaigns that bring complex technology to life through clear, human-centred storytelling.
• Lead partner and alliance marketing initiatives, including joint webinars, co-branded case studies, and integrated campaigns with global partners.
• Own and manage the website and digital presence, including content updates, landing page optimisation, and conversion-focused improvements.
• Develop and manage social media channels, crafting a consistent narrative and producing content that stands out in the B2B landscape.
• Track and analyse campaign performance and channel metrics to uncover insights and continuously refine marketing strategy.
• Collaborate closely with Sales, Product, and Design teams to ensure marketing efforts are aligned with business growth objectives.
• Translate technical product capabilities into compelling brand stories and value propositions for business audiences.

Requirements

• 3-5 years of professional marketing experience, ideally within B2B SaaS or technology-driven environments.
• Strong execution skills with the ability to manage campaigns, content, and digital platforms hands-on.
• A natural storyteller who can simplify technical concepts and connect them to real-world business value.
• Comfortable operating without rigid playbooks - curious, resourceful, and proactive.

Please note: Due to the high volume of applications, only candidates selected for an interview will be contacted. If you do not hear from us within two weeks, please consider your application unsuccessful at this time. We thank you for your interest in the role and wish you the best in your career search. Salt is acting as an Employment Agency in relation to this vacancy.