Inside Sales Representative (Cape Town)

Fresha; Cape Town; On-site; ZAR 240,000 - 420,000; Full time

Job summary

Fresha is seeking an exceptional Inside Sales Representative to join our global team in Cape Town. You will convert qualified inbound leads into active Fresha clients, guiding prospects through the full sales cycle and collaborating with Commercial and Onboarding teams to ensure a seamless partner experience.

The role requires at least two years in sales (B2B preferred), strong communication skills, and a problem-centric selling approach.

Qualifications

• Experience – A minimum of two years’ experience in sales, inside sales, telesales or lead conversion, ideally within a B2B environment.

Responsibilities

• Achieve individual and team targets for lead conversion and revenue.
• Promptly contact qualified inbound leads.
• Understand prospect needs and present Fresha as the solution.
• Present, promote and sell Fresha products in a discovery call format.
• Manage the sales cycle from initial contact to close.

Skills

Sales experience

B2B sales

CRM experience

Tools

CRM systems

Job description

The AI-powered OS for beauty, wellness and self-care

About Fresha Fresha is the AI-powered operating system for the global beauty, wellness and self-care industry, connecting and powering everything from salons and barbers to spas, medspas, fitness studios and health practices. Fresha is trusted by millions of consumers and businesses worldwide. Fresha is used by 140,000+ businesses and 450,000+ stylists and professionals worldwide, processing over 1 billion appointments to date. The company is headquartered in London, United Kingdom, with 15 global offices located across North America, EMEA and APAC. Fresha allows consumers to discover, book and pay for beauty and wellness appointments with local businesses via its marketplace, while beauty and wellness businesses and professionals use an all-in-one platform to manage their entire operations with an intuitive business software and financial technology solutions. Fresha’s ecosystem gives merchants everything they need to run their business seamlessly by facilitating appointment bookings, point-of-sale, customer records management, marketing automation, loyalty, beauty products inventory and team management. The consumer marketplace unlocks revenue potential for partner businesses by leveraging the power of online bookings and automated marketing through mobile apps and advanced integrations with major tech brands including Instagram, Facebook and Google.

Role Overview

Given our exciting and progressive growth plans, we are looking for an exceptional Inside Sales Representative to come and join our global business. Reporting directly to the Global VP of Sales and working closely with the Commercial and Onboarding teams, you will focus on converting qualified inbound leads into active new businesses for Fresha. You will be responsible for understanding the business challenges of prospective partners, presenting the Fresha platform as a means of solving those challenges and guiding them through the full sales process through to close. This is the perfect opportunity for someone looking to develop their sales career in a fast-growing, dynamic and results-driven tech sales environment. To foster a collaborative environment centred on in-person interaction and teamwork, we want people who are happy to work 5 days within our Cape Town office.

What You Will Be Doing

• KPIs – Consistently achieve individual and team targets relating to lead conversion and revenue generation.
• Inbound leads – Contact 100% of assigned qualified inbound leads promptly and effectively.
• Qualification – Understand each prospective partner’s needs, business challenges, objectives and current processes to determine their suitability for Fresha.
• Selling – Present, promote and sell Fresha’s products and services in a problem-centric style selling approach, through discovery calls and product demonstrations.
• Conversion – Convert inbound leads into new partners by handling objections and clearly communicating the value of the platform.
• Sales cycle – Manage the commercial process from initial contact through to close and handover to the relevant team.
• Follow-up – Maintain structured and timely follow-up with prospective partners to drive conversion.
• CRM – Accurately record all interactions, activities, outcomes and next steps in the CRM.
• Partner experience – Deliver a professional, consultative and efficient experience throughout the sales process.
• Collaboration – Work closely with Commercial teams and Onboarding to ensure a seamless partner experience.
• Feedback – Share insights on lead quality, recurring objections, market trends and opportunities to improve conversion.

This list is not exhaustive and there may be other activities you are required to deliver.

What We Are Looking For

Experience – A minimum of two years’ experience in sales, inside sales, telesales or lead conversion, ideally within a B2B environment. Track record – A demonstrated ability to work towards commercial targets and convert opportunities into customers. Communication – Excellent verbal and written communication skills, with the confidence to engage with business decision-makers. Problem-centric selling approach – The ability to understand your prospects' business challenges & needs, using effective sales questioning and industry expertise to connect customer challenges with a relevant solution. Results orientation – Motivated by targets, performance metrics and commercial outcomes. Organisation – The ability to self-start, manage multiple leads, prioritise tasks and maintain effective follow-up. Resilience – Comfortable handling objections, working in a fast-paced environment and adapting to change. Curiosity – A natural curiosity and desire to continuously learn, grow and develop.

Requirements

Languages – Professional proficiency in English.

Desirable Requirements

Industry – Previous experience in SaaS, online marketplaces, payment platforms or technology companies. CRM – Experience using CRM systems to manage leads, sales activity and opportunities. At Fresha, we value passion and potential just as much as specific skills. If you are enthusiastic and eager to learn, we encourage you to apply even if you do not meet every requirement listed. We believe in supporting growth and providing the tools you need to succeed in your role.

We love getting to know our candidates beyond just bullet points on a page. To help us move you through our interview process more quickly, we highly encourage submitting a short video introduction with your application.

Screen Call - Video-call with a member from the Talent Team (30 mins)

Skills & Experience - Video/In-person interview with Team Lead (45 mins)

Presentation - Video/In-person interview with Team Lead and General Manager (75 mins)

We aim to finalise the entire interview process and deliver feedback within 2 weeks. Every job application received is reviewed manually by our talent team. While we strive to assess applications within 7 days, the sheer volume of talented individuals expressing interest may occasionally extend this timeframe.

Inclusive workforce

At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable. We want all Fresha people to feel included and truly empowered to contribute fully to our vision and goals. Everyone who applies will receive fair consideration for employment. We do not discriminate based on race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying. If you have any accessibility requirements that would make you more comfortable during the interview process and/or once you join, please let us know so that we can support you.