Hybrid E‑commerce PPC Specialist — Drive ROAS & Conversions

Placements24; Mbombela (Nelspruit); Hybrid; ZAR 360,000 - 510,000; Full time

Benefits offered by this job

Competitive salary and bonuses

Hybrid work model

Medical aid and retirement fund

Professional development opportunities

Collaborative and dynamic environment

Job summary

Placements24 in Mpumalanga seeks a Digital Advertising Specialist to manage and optimize paid campaigns for an ecommerce business. You will develop PPC strategies across Google, Facebook and other platforms to drive targeted traffic and conversions.

This hybrid role requires 3+ years in ecommerce PPC, strong analytics, and CRO skills. You will monitor performance, report insights, optimize budgets, and collaborate with the marketing team to grow online sales.

Qualifications

• 3+ years of hands-on experience managing paid advertising campaigns in e-commerce.
• Proficient with Google Ads, Facebook Ads Manager, and other major platforms.
• Strong analytics skills to interpret data into insights.
• Experience with Google Analytics and other tracking tools.
• Proficient in A/B testing and CRO techniques.
• Excellent written and verbal communication with high attention to detail.

Responsibilities

• Plan, execute, and optimize paid campaigns across Google Ads, Facebook Ads, Instagram Ads, and other channels.
• Conduct keyword research, audience targeting, and ad copy creation.
• Monitor performance using CTR, CPC, CPA, ROAS and adjust campaigns.
• Manage advertising budgets to meet performance goals.
• Perform A/B testing on creatives, landing pages, targeting parameters.
• Provide reports and recommendations to the marketing team.

Skills

PPC management

Google Ads

Facebook Ads Manager

Data analysis

A/B testing

CRO

Landing pages

Communication

Tools

Google Analytics

GA4

Job description

Placements24 in Mpumalanga seeks a Digital Advertising Specialist to manage and optimize paid campaigns for an ecommerce business. You will develop PPC strategies across Google, Facebook and other platforms to drive targeted traffic and conversions.

This hybrid role requires 3+ years in ecommerce PPC, strong analytics, and CRO skills. You will monitor performance, report insights, optimize budgets, and collaborate with the marketing team to grow online sales.