Hybrid Crypto Marketing Strategist for Web3 Growth

Placements24; Stellenbosch; Hybrid; ZAR 300,000 - 540,000; Full time

Benefits offered by this job

Hybrid work schedule

Exposure to blockchain projects

Professional growth opportunities

Job summary

Placements24 in Stellenbosch is seeking a creative Crypto Marketing Specialist to develop and execute digital marketing strategies within the crypto and blockchain space. The role emphasizes community growth, content creation, and influencer partnerships in a hybrid work setting.

You will drive user acquisition, brand awareness, and engagement, while collaborating with product teams to align marketing with roadmaps and industry best practices. Strong crypto fluency is essential.

Qualifications

• Proven digital marketing experience in crypto or blockchain spaces.
• Excellent social media, content creation, and community engagement skills.
• Strong ability to analyze campaign data and produce actionable insights.

Responsibilities

• Develop and execute digital marketing campaigns across channels.
• Grow and manage crypto-focused social communities (Twitter, Discord, Telegram).
• Create engaging crypto content (blogs, infographics, video scripts).
• Monitor campaign performance and provide regular reporting and insights.
• Collaborate with product teams to align marketing with roadmaps.
• Engage with the crypto community and build influencer partnerships.

Skills

Digital marketing

Social media

Content creation

Community management

Marketing analytics

Writing & communication

SEO/SEM

Crypto/Web3 knowledge

Tools

Google Analytics

Social media analytics

Job description

Placements24 in Stellenbosch is seeking a creative Crypto Marketing Specialist to develop and execute digital marketing strategies within the crypto and blockchain space. The role emphasizes community growth, content creation, and influencer partnerships in a hybrid work setting.

You will drive user acquisition, brand awareness, and engagement, while collaborating with product teams to align marketing with roadmaps and industry best practices. Strong crypto fluency is essential.