Head of Marketing & Growth (FinServ)

Geotech; Randburg; On-site; ZAR 1,200,000 - 1,800,000; Full time

Job summary

Geotech is seeking a dynamic Head of Marketing to lead the marketing function for a prominent financial services brand. The role drives brand strategy, customer acquisition, performance marketing, and overall commercial growth, translating business objectives into a robust marketing plan with measurable results.

The position oversees multi-channel marketing, funnel management, and ROI, collaborating with cross-functional teams, managing budgets, and engaging senior stakeholders to sustain growth

Qualifications

• Postgraduate degree in Business Management, Marketing, Commerce, or equivalent (essential).
• Additional training in digital marketing, commercial analytics, brand strategy, or leadership (advantageous).
• 7–10+ years of marketing and brand experience, ideally within financial services or a commercially measurable category.

Responsibilities

• Develop and communicate the marketing strategy aligned with the organization’s mission and objectives.
• Lead design and execution of the brand strategy in line with commercial goals.
• Oversee marketing communications for consistent cross-channel messaging.
• Drive commercial performance through funnel management and KPI contributions.
• Partner with cross-functional teams for strategy implementation.
• Manage marketing budgets with focus on ROI optimization.
• Build relationships with senior stakeholders, agencies and partners.
• Interpret marketing performance data to inform decisions and refine strategy.
• Foster a high-performance marketing team with accountability and collaboration.

Skills

Marketing leadership

Brand strategy

Revenue growth

Cross-functional

Analytics mindset

Executive communication

Education

Postgraduate degree in Business/Marketing/Commerce

Job description

Geotech is seeking a dynamic Head of Marketing to lead the marketing function for a prominent financial services brand. The role drives brand strategy, customer acquisition, performance marketing, and overall commercial growth, translating business objectives into a robust marketing plan with measurable results.

The position oversees multi-channel marketing, funnel management, and ROI, collaborating with cross-functional teams, managing budgets, and engaging senior stakeholders to sustain growth