Brand Growth Lead for Fintech Marketing Campaigns

Flash Group; Cape Town; On-site; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Catered lunch four days a week

Open coffee bar and snacks

Employee Assistance Programme

Corporate Social Investment events

Free on-site parking

LinkedIn Learning access

Social events throughout the year

Group risk benefits

Flash Club — extra leave days

Job summary

Flash Group is seeking a Brand Manager to drive growth for Flash products through targeted marketing campaigns across owned and partner channels. The role centers on co-owning brand strategy, developing campaigns and collaborating with internal teams and external partners to execute impactful marketing across digital, print and events.

The ideal candidate will have a minimum of 3 years in brand management, a strong portfolio, and hands‑on experience writing briefs and guiding creative work.

Qualifications

• Minimum of 3+ years brand management/advertising/marketing experience.
• Portfolio of work on one or more products/brands.
• Experience briefing & guiding creative teams & campaigns.

Responsibilities

• Co‑own the brand growth strategy for specific products/services.
• Develop & launch product and brand campaigns across relevant channels.
• Work with internal stakeholders and external partners to co-create marketing content across touchpoints.
• Write strategic, structured briefs with clear objectives and KPIs.
• Evaluate creative work against the brand strategy and brief.
• Monitor, analyse and report on key marketing metrics and campaign performance.

Education

Bachelor’s degree or higher

Tools

Google Analytics

eMarketing software

AI tools

Job description

Flash Group is seeking a Brand Manager to drive growth for Flash products through targeted marketing campaigns across owned and partner channels. The role centers on co-owning brand strategy, developing campaigns and collaborating with internal teams and external partners to execute impactful marketing across digital, print and events.

The ideal candidate will have a minimum of 3 years in brand management, a strong portfolio, and hands‑on experience writing briefs and guiding creative work.