Growth Marketing Lead

Talent Sam; Durban; On-site; ZAR 400 000 - 600 000; Full time

Job summary

A leading marketing firm in Durban is looking for a Growth Marketing Specialist to drive customer acquisition through data-driven strategies. The role involves developing multi-channel campaigns, analyzing market trends, and collaborating with sales and product teams. The ideal candidate has a Bachelor's in Marketing, 4–7 years of growth marketing experience, and is proficient in HubSpot and Google Analytics. Strong leadership and project management skills are essential for success in this position.

Qualifications

• 4–7 years of experience in growth marketing.
• Proficiency in HubSpot and digital marketing analytics platforms.
• Strong leadership and project management skills.

Responsibilities

• Develop and execute multi-channel marketing campaigns.
• Analyze market trends to inform strategy.
• Collaborate with sales and product teams for alignment.
• Optimize marketing funnel to improve conversion rates.

Skills

Growth marketing

Data analysis

Leadership

Project management

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Google Analytics

Job description

Objective

Drive customer acquisition and engagement through data-driven marketing strategies.

Key Responsibilities

• Develop and execute multi‑channel marketing campaigns including LinkedIn, webinars, digital advertising.
• Analyze market trends to inform strategy.
• Collaborate with sales and product teams to align messaging.
• Optimize marketing funnel to improve conversion rates.

Qualifications

• Bachelor's degree in Marketing or related field.
• 4–7 years of experience in growth marketing.
• Proficiency in HubSpot, and additional digital marketing tools and analytics platforms like Google Analytics.
• Strong leadership and project management skills.