Growth-Driven Digital Marketing Manager

ShopriteX; Wes-Kaap; On-site; ZAR 600,000 - 1,000,000; Full time

Job summary

ShopriteX is seeking a Digital Marketing Manager to lead data-driven strategies across channels, optimise the customer journey, and collaborate with cross-functional teams. You will own funnel performance, content direction, and campaign execution to drive growth.

The role requires a degree in marketing or related field and 5+ years in digital marketing with strong analytics focus. Certifications in analytics platforms are preferred, and a proactive, detail-oriented mindset will thrive in this

Qualifications

• Degree in Marketing, Digital Media, Business, or a related field is essential.
• +5 years’ experience in digital marketing, with emphasis on campaign execution and analytics.
• Proven track record in managing customer funnels and improving conversion metrics.
• Certifications in Google Analytics, Meta Ads, HubSpot, or similar platforms are preferred.

Responsibilities

• Develop and implement data-driven digital marketing strategies to drive growth.
• Plan, execute, and optimise campaigns across social media, email, SEO, SEM, and display ads.
• Analyse funnel performance using analytics tools and present insights to stakeholders.
• Direct the creation of digital content tailored to target audiences and ensure funnel stage alignment.
• Oversee SEO, site speed, accessibility, and UX improvements.
• Collaborate with product, sales, and data teams to align marketing with business goals.
• Stay abreast of trends and test new platforms and formats to maintain competitive edge.

Skills

Campaign execution

Analytics

Cross-functional collaboration

Attention to detail

Education

Degree in Marketing, Digital Media, Business, or related field

Tools

Google Analytics

Meta Ads

HubSpot

Job description

ShopriteX is seeking a Digital Marketing Manager to lead data-driven strategies across channels, optimise the customer journey, and collaborate with cross-functional teams. You will own funnel performance, content direction, and campaign execution to drive growth.

The role requires a degree in marketing or related field and 5+ years in digital marketing with strong analytics focus. Certifications in analytics platforms are preferred, and a proactive, detail-oriented mindset will thrive in this