Growth-Driven Digital Campaign Manager (Hybrid)

Placements24; Mtubatuba Local Municipality; Hybrid; ZAR 480,000 - 720,000; Full time

Benefits offered by this job

Competitive salary

Comprehensive health benefits

Performance-based bonus structure

Flexible Hybrid work arrangement

Access to professional development

Job summary

Placements24 is seeking an experienced Digital Marketing Campaign Manager for a tourism and hospitality group in Richards Bay, KwaZulu-Natal. You will oversee planning, execution, and optimization of digital campaigns across PPC, SEO, social, email and display to drive acquisition and engagement.

The role requires 4–6 years' campaign management experience, strong analytics, and collaboration with agencies and internal teams.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or related field.
• 4–6 years of digital marketing campaign management experience.
• Proven track record in planning, executing, and optimizing digital campaigns.
• Strong knowledge of SEO, SEM, social media, email marketing, and display advertising.
• Proficiency with analytics tools (Google Analytics) and campaign management platforms.

Responsibilities

• Develop and execute integrated digital campaigns across multiple channels (PPC, SEO, Social Media, Email, Display).
• Manage campaign budgets and ROI.
• Define campaign objectives, target audiences, messaging, and KPIs.
• Monitor performance and provide actionable insights.
• Collaborate with content creators, designers, and web developers to ensure assets are on-brand.
• Conduct A/B testing and optimization to improve conversions.
• Stay updated with digital marketing trends and best practices.
• Lead cross-functional teams for cohesive campaign execution.

Skills

Digital marketing strategy

Campaign optimization

Analytics

PPC

SEO

Social media

Email marketing

Project management

Communication

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Campaign management platforms

Job description

Placements24 is seeking an experienced Digital Marketing Campaign Manager for a tourism and hospitality group in Richards Bay, KwaZulu-Natal. You will oversee planning, execution, and optimization of digital campaigns across PPC, SEO, social, email and display to drive acquisition and engagement.

The role requires 4–6 years' campaign management experience, strong analytics, and collaboration with agencies and internal teams.